Used Cars for Sale at BMW of Birmingham in Irondale, AL

Rowdy Spuesens

Nov 2, 2016

Jason was a great representative, he was courteous and professional. The entire buying process was easy and there was no sales pressure from any of the staff.

Annette Horton

Nov 1, 2016

Everyone in service was very helpful and did a great job... Joele was especially helpful and courteous... I appreciate the the help and support that I received from the whole team...

Dietrich

Oct 31, 2016

Chris is always on top of our service and takes great care of all of our vehicles.

lcc10

Oct 25, 2016

I met with Michael today for my Genius session. Michael explained everything I needed to know about my new BWM X3 and answered all questions I had. He was very helpful. He also left his card with me and asked me to contact him if I had any other questions.

rakour

Oct 24, 2016

I purchased a used BMW from this dealership, Ashley, Cameron and Britney were nothing but helpful in answering all my questions and concerns as well as helping me finance the purchase under terms that fit my needs. I recommend speaking with them to anyone looking to purchase or lease a vehicle in Birmingham!

Teddy2

Oct 23, 2016

Michael Matkosky was very knowledgeable, patient and an overall delight to work with. He was quite thorough in his explanations of the many 'useful' functions I will use on a day to day basis in my new X5. My Sales Team, starting with Larry Carpenter, an energetic & accommodating sales person & ending with Michael, was TOPS!

Beach lover 1

Oct 21, 2016

Due to my auto being totaled in an accident ruled NOT my fault, we had to start looking for another vehicle. My husband & I arranged to drive in from Montgomery & test drive one car in particular. That went pretty well...however in thinking back, they had to jump off the BMW we were set up to drive as the battery was dead. We still thought...that can happen to anyone. We did purchese the car that day with Jason's promise to order BMW inserts for the rims as well as floor mats since those were missing. Well, the BMW rim inserts were the wrong size, therefore I as well as my husband telephoned him, leaving several messages letting him know what he had sent to us were too big & will NOT work & to plz contact us. We were just letting him know there had been a mistake in size on the inserts but to please please at least contact us. That has been over a 6 week period. Not only that but now, after having it 6 weeks, we know now it needs a new battery which will be appr $400.00. I have been in sales and marketing all my adult life and would never ignore a customer ....period...whether they were new or existing customers. If your customers are happy with the professional way they are treated and the sales person keeps his word, that repeat business is a given, which was my case. I bought an Infinity G35 from Tom Williams in 2007 & was totally satisfied with my customer service which is exactly why I trusted Tom Williams in purchasing my BMW. I'm not overly critical of sales people, but ignoring calls, messages left but not returned is not good for the sales person nor Tom Williams and certainly not good for repeat business! Btw...we still don't have correct size BMW insets for rims... they sent ones for the 700 series so they don't fit...we need ones for 328I

Bill Strahan

Oct 20, 2016

Very good, hassle free service experience from the drop off to picking my M3 up !

Terry

Oct 19, 2016

The folks at Tom Williams BMW are great! Go there often for service!

Jimmy Adcock

Oct 17, 2016

Mike did an excellent job of going over the features on my M4, especially the voice activated features. With the new iDrive5 system, the changes are fantastic but definitely require some time to learn how to operate them. Mike was very thorough in going over the entire system. There was one area where he needed to check on the process and he assured me that he would get the information. I was very impressed with his knowledge and how he educated me on the system.Jimmy AdcockTrussville, AL

boopie,123

Oct 13, 2016

We had searched every where for a car and we were in the car lot looking at cars as we were approached by Larry Carpenter. Larry had a smile on his face and asked if he could help? Larry was the best sales person we had ever met. He was very knowledgeable, friendly and showed interest in what we said we were looking for. He got us the exact car we wanted, at the price we wanted. He is a great Client Advisor and we would recommend him to anyone. Katie/Calvin

sclett

Oct 13, 2016

MIke Matkosky was an excellent teacher. Very personable and informative. Since this is my first BMW, I was starting at "0" knowledge of the car and Mikewas very helpful and patient in the process.

Chris G.

Oct 11, 2016

Sterling did an excellent, timely job as my service rep. Great guy.

Solo1

Oct 11, 2016

Bottom line up front.....my experience with BMW of Birmingham started off rocky but that quickly subsided and Chris handled the service of my car with true professionalism. Highly recommend!!

Toby Cahill

Oct 5, 2016

The online reservation process did not work properly, but the service staff were very helpful, and still were able to fit me into the schedule even without a reservation!

sims

Oct 5, 2016

This was my first BMW purchase, and Oleg Ghilan was an outstanding client advisor. Oleg was patient, informative, transparent, professional, and (above all) very easy to work with. He followed up on his follow-up commitments without error, and was very responsive to my needs and questions. I had a pleasurable buying experience with Oleg at Tom Williams BMW.

Cathy Reeves

Oct 1, 2016

Jolee McMurry is a great service advisor. I had to have my bumper repaired and she made sure the repair met her expectations before releasing the car to me. Even though it took an extra day I appreciated the fact that she made sure the job was done correctly.

Charles Miller

Sep 28, 2016

All Good. Very satisfied with Tom Williams service

gene stutts

Sep 28, 2016

Mike Matkosky did a good job orienting me to the car. I appreciated his friendliness and interest in showing me the car and the various working therein.

TaraJElliott

Sep 16, 2016

Mike did a wonderful job going back over the functions of many aspects in the car. During my performance delivery, some of these items were shown, but due to so much information given at one time, I am certain that I had forgotten it. This review was so helpful to process it again and with a more hands on experience in a less restrictive environment. If I had any question, I felt very comfortable in asking my questions.

Rge48

Sep 15, 2016

Mike was very helpful in reviewing the technology offering for my new X5. He is patient and takes the right amount of time to explain each feature. I have a real understanding of what to do with media, navigation, communication and the overall operation including cruise control thanks to his guidance. Mike is a qualified professional.

Sally_83

Sep 15, 2016

So nice to get a phone call, setting up this appointment. Mike was at all times professional and pleasant. He answered all my questions and gave me so much good information in a well organized way.

JudyCW

Sep 14, 2016

I had a wonderful, thorough service agent of BMW. Jolee listened, took notes and followed through. She is an asset to you company.

Jennifer

Sep 8, 2016

Fantastic customer service. Always timely and professional. I appreciate the fact that they genuinely want to do a fantastic job and create a good experience for their customers.

Michael Steppe

Sep 8, 2016

Service Tech, Sterling Scott, was very professional, courteous, and knowledgeable. He processed me in and out in record time. Work performed is always of high quality. This is my second 3 Series, Tom Williams serviced my first vehicle and this is why I purchased my second BMW from Tom Williams.

RWH

Sep 8, 2016

Overall visit rated well; service advisor veryhelpful at courteous.

patricia_merri

Sep 7, 2016

Always polite, cheerful, quick response on all concerns related to the car. Professional ... Very knowledgable.... Communicates and show very interest to make sure your car is in better working order after service is completed. Also calls to follow to make sure you are satisfied with the service received.

Kate Reid

Sep 6, 2016

Excellent experience with buying my certified pre-owned BMW 335is

USARMYREDLEG

Sep 3, 2016

Mike Matkosky was fantastic! Very patient and super knowledgeable. Improved my capabilities to manage the BMW technology tremendously. Perfectly met expectations of a service provided by a luxury auto dealer.

Bonnie Cosper Stewart

Sep 1, 2016

Oleg was absolutely fabulous. I have worked in the automotive industry and have purchased several vehicles and can be hard to please. With that said I am thrilled with everyone that was involved in my purchase but must emphasize Oleg is why I purchased the car as he was great in assisting my husband and I, he answered questions clarified things and also made sure we were comfortable with refreshing drinks during our visit. He did everything he said he would do, and was asked to do and has followed up as he committed to do. I will send friends and family to him for their car needs. Fine, professional young man. I had the BMW experience as it should be.

Jason

Aug 31, 2016

Great experience!! Was very nice to help and get me in on the same day to get my tire fixed!!

Brenda Brown

Aug 30, 2016

Michael was very thorough in this second meeting concerning my car. He took what I already knew and expanded on it. I learned some shortcuts with voice recognition that will make my useage much more convenient.

Al Jones

Aug 29, 2016

Service was great as usual. I worked with Jolee for the first time as fantastic.

James Walker

Aug 29, 2016

Birmingham BMW is an excellent dealership and goes out of there way to insure I'm satisfied with my purchase and service. Kareem is an excellent salesman and always treats me fair.

Leon

Aug 27, 2016

My overall experience with the staff at BMW of Birmingham has been a pleasant one. Starting with the salesperson Kareem Battles and later with Michael Matkosky.Mr. Kareem Battles was professional and clearly explained to me all my options.He was helpful and informative. I will recommend him to others interested in buying a BMW. My interaction with Michael Matkosky was professional and very pleasant. He provided very clear and succinct explanation of the features of my newly purchased car. I was very pleased to learn all the features offered in my car. I greatly appreciate his service.

Betty Davis

Aug 25, 2016

Jolee Mcmurry was great. She was nice and professional.

FLIPCUP

Aug 25, 2016

Excellent follow up with new vehicle purchase.BMW Genius Michael Matkosky is truly the Bees Knees, very helpful. He is a wonderful addition to the buying experience.Oleg Ghilan puts the "Customer" in Customer Experience Manager. An excellent representative of the BMW product. A pleasure to work with in an industry that can have stressful moments. I will be a repeat customer.

Torrry Jordan

Aug 22, 2016

My visit at BMW on Saturday has been by far the worst experience ever! I arrive as soon as the garage doors have open;I was unable to explain the reason why I was dear I was under the assumption that I would be a advise on the service my car need by an advisor who turn out to be really rude and rush of service I will never go back!

Angel4life

Aug 21, 2016

Mr. Matkosky was very patient, polite and informative. I needed and appreciate his assistance. He deserves a raise! He is helping me respect my vehicle even more than before.

Jerry Mcgaha

Aug 19, 2016

Customer service was excellent and they explained all repairs clearly

Cameron

Aug 15, 2016

This was a great experience. Incredible professionalism and worth the drive from SC. Great car!!! Great deal!!!Showed respect for my time and did not treat me like I was a neophyte in the car buying world.I will be buying my next cars from this group and my representative Chris Cole.

Jason Padgett

Aug 10, 2016

These folks performed a service recall on my sons 05 545 without question and with absolute top notch professionalism. They were quick to the punch and had the recall complete and ready to roll in 2 days. I strongly recommend this dealership!!!

N4AFC

Aug 9, 2016

Excellent service after vehicle purchased.. The follow up instruction added value to the vehicle by realizing more potential. The service on previous viecle was excellent.

John Dietrich

Aug 8, 2016

Chris Teal did a great job of managing expectations and making certain everything went well.

Kelly Bownes

Aug 5, 2016

John is always polite, attentive and explains the necessary maintenance issues. He is a pleasure to work with at Tom Williams.

hlemaster0616

Aug 1, 2016

I bought my 1st BMW in 2014 and recently returned to purchase my 2nd BMW from Kareem Battles. Working with Kareem is by far the best car buying experience I have ever had. He is knowledgable and treats his clients with the utmost respect. Kareem will always be 'my BMW guy'. Following the recent purchase I had a meeting with a genius to show me all the cool features on the car. Michael Matkosky was very helpful and definitely gave me a better sense of the features of the vehicle. I could not be happier with my BMW experience.

C.S.

Jul 29, 2016

Oleg is a great combination of (i) extremely informative and helpful and (ii) low pressure sales pitch. His knowledge of the cars is very impressive, and he was very prompt and responsive to all my questions. The usual "back and forth" process was extremely efficient in this case, and there were no hidden numbers or games being played. I appreciated the up front approach by Oleg and Ron with the finance team at the dealership. It was all handled professionally, respectfully, and efficiently.

js

Jul 29, 2016

Oleg and Mike make purchasing new BMW a very positive experience. Explained everything thoroughly and happily! Both are very proud of their product and showed their enthusiasm for it.

Chad Bell

Jul 21, 2016

Great place clean, friendly, and fast. I was in and out, had stuff for the kids to do while we waited. Staff was helpful and knowledgeable. I will go back for all my BMW needs.

Kenneth Steppe

Jul 19, 2016

Dropped car off on Sunday night, no forms in drop box to fill out.

KSherman

Jul 17, 2016

The sale was amazingly simple and low pressure with the help of Jason, Ron, and Mike. Was surprised and pleased with the "we can do that" attitude. The follow through after the sale was amazing. Many thanks to Mike for the simple yet educational explanation of what the amazing BMW engineered machine is capable of.

CLemak

Jul 15, 2016

Learned a lot about my new BMW - great way to get the most out of this great vehicle! Mike was fantastic! I am glad I came for this visit.

Timothy Hawkes

Jul 13, 2016

I had an alignment problem which was difficult to resolve due to a frozen tie-rod end. They managed to resolve the problem, performed additional services and cleaned the vehicle. As always, a pleasant professional experience.

John 425

Jul 10, 2016

I was able to drop my car and pick it up after hours.

RLMoore

Jul 10, 2016

Great experience buying my BMW - starting with Jason for the sale, Ron for the financial paperwork and finishing up with Michael - a true BMW Genius - to orient me to the new features of my car. Thanks to everyone there!

JWE

Jul 7, 2016

Your service department is so very good. Taylor Lupo, the serviceman in charge of my car, is the BEST! He cares about his work product and customer satisfaction! Thank you for my having such an outstanding serviceman!

Mark Gordon

Jul 7, 2016

The sales experience was great with Ed Mcgehee. Friendly & knowledgeable and not pushy at all. Micheal Matkosky, the BMW Genius, was just that. He was completely knowledgeable about the car when I purchased it, and on my Encore visit he showed me a lot of capabilities I wasn't even aware the car had. Michael was ready to spend as much time as I needed and showed me the capabilities through actual examples. The Encore visit was very much worth it in my opinion. Much more worthwhile that I expected it to be, honestly.Love my new car, but looking forward to the next car I get at Birmingham BMW.

JMB4292

Jul 5, 2016

Traveling from Northwest Georgia to Destin, FL my low tire light came on just North of Birmingham, AL. I just happen to notice a BMW dealership on my left. I drove about three more miles then I started to hear a loud roar coming from the road. It sounded like we were on some rough pavement. So i pulled off at the next exit and found that I had a chunk missing from from right front tire. I called the BMW Assist and the gentleman located my car, told me where the dealer was (that I had just passed) and then called them to make sure they had the right replacement tire in stock. We turned around and headed back north. When we arrived the Service Staff was waiting on me. They replaced the quickly and then saw that I had purchased the Tire/Wheel damage insurance. All I had to pay was the $50.00 deductible ! They also allowed our Yorkie to stay inside the waiting area with us as it was in the mid-90's outside.Great job, great assistance, great service ! Thank you so much !

Richard Pardue

Jul 5, 2016

Visit was good, making the original appointment was difficult with the service scheduling person, but calling on Saturday and speaking to Chris was very good

CarlaF

Jun 25, 2016

Michael Matkosky was very patient and understanding with me. There were so many questions answered. Now I know how to manage my car.

Glitterbug

Jun 23, 2016

When I came into BMW of Birmingham for the first time for service everything about my experience was professional and the service I had was exceptional. From the time I called, the receptionist sent me to the appointment scheduler - promptly- they were courteous and professional. When I walked in the door, I was greeted by my advisor- who checked me in fast and got me in and out in record time! I waited for 1.5 hours for my first maintenance - which is amazing. I waited in a well maintained, clean facility. The coffee bar was clean and delicious. They had new magazines, TV, wifi, and a children's area for my 5 year old. I purchased a t-shirt, tag, and spare key in the gift shop/retail area. Jim and Ken helped me with a smile. I looked at the 2016 BMW's on the exquisite showroom floor and Bruce and Sherrie came to talk to me about them. The friendly service I have experienced at BMW is welcoming and warm.I will be here for a very long time because I plan on being a repeat customer.

Steve Pate

Jun 22, 2016

Very professional process in car getting serviced. BMW Birmingham always does a great job.

Peubanks

Jun 21, 2016

Michael Matkosky spent at least 90 minutes going over specific questions from parking to use of and pairing up of the backseat iPad. We also took the car on the interstate and he demonstrated the use of the cruise control. It was extremely helpful, and I am sure that I will return to have another session with him covering other 7 series "bells and whistles." I would recommend him highly to anyone. Pam Eubanks

BigDave63

Jun 18, 2016

After my lovely wife wrecked out 530i, we were looking for a replacement. Located a 2011 528i at Tom Willliams. Car had just been traded in at the Lexus dealership across the street, but Larry Carpenter made sure the car was there for us to test drive. It was just what we were looking for and Larry was a breeze to work with. Gave a run-through on the car, which is considerably different from our E60. Had one minor snag in financing, but it was smoothed out quickly. They installed new tires and even delivered the car to us. Plan to buy another car from Larry when get ready for a newer one!

Mahesh Wadhwani

Jun 18, 2016

We recently purchased a BMW X5 from this dealership. Parker and Michael were extremely helpful and pleasant to work with.They both had good personal skills and were very knowledgeable about the car. We are very satisfied with the service and attention that we got at the dealership. I would recommend their name to our family and friends.

Olga Vasilevich

Jun 17, 2016

Great deals, huge selection, very friendly staff!

Rita Davis

Jun 15, 2016

Your BMW Genius, Michael Matkosky, met with me Tuesday, June 14, 2016 to provide an overview of the computer operations of my 328i. He was very thorough and concise, I'm sure that I was provided extra instruction. I was so please that he called to meet with me as I had not had the opportunity to adequately review my owner's manual. I so applaud BMW for offering this service as most dealerships do not offer this. This will indeed give your dealership and BMW the edge over others.Sincerely,Rit Davis

Sharan Beal

Jun 13, 2016

The experience was good and my wait time was manageable considering I didn't have an appointment

Joe Leberte

Jun 10, 2016

In and out in one hour. Left dealership in a like-new serviced clean car. Glad I purchased my new car from Tom Williams. Service personnel very helpful.

Cindy Burchfield

Jun 8, 2016

Had service for oil change and he said my spark plugs needed to replaced now for amount I was not prepared for and he said he would not reset my service light until I had it done. Now, even though I paid to have oil changed, my change oil light is still on. Found new service man for future.

Kurt Jachimowski

Jun 4, 2016

Easy, quick, and friendly. ------------------------------------------------

Geraldine76

Jun 3, 2016

I was really dreading going in for service, because it's always so lengthy and depressing. From the time to the pricing... However, the process was so easy and the staff was amazing! From the time I arrived until I left the dealership, I was greeted with smiles and warm hellos from everyone. This made time go by faster... I truly appreciate Joelee and wonderful team for making my experience so easy and wonderful. I'll definitely be a repeat customer.

Arlesa Robinson

May 28, 2016

Jolee is a awesome service advisor fast and friendly . Service performed was a slow process.

Terrible dealership-totally lied

May 28, 2016

My son traded a 2015 Chevrolet camaro ss 1le for a 2010 BME 328i. At the time I thought it was a good buying experience. We were due a refund of 7500.00 and was told it would take 10 days but no longer than 14 days to receive it, however, that has not been the case. I have tried several times contacting them and no one will return my calls not even the General manager. So the bottom line with this dealership is after they get their sale made they could care less about the buyer. To be a BMW dealership you would think they would be more responsible. I need to purchase another car in June and I promise they will not ever get my business again. So beware buyers!!!

Charles Caldwell

May 27, 2016

Very good experience,prompt , friendly, professional and excellent job on my vehicle.

Oscar Yelverton Jr

May 27, 2016

ON TIME. iN AND OUT QUICKLY. Shuttle was also on time

Judy WE

May 19, 2016

Salesman Karreeem Battles was just the very best to carry through the purchase of my BMW. He was honest; he listened tomy concerns about the costs and what I needed in a car. He found a wonderful certified car for me and was and has been patient throughout. The minor problems that have come up since my purchase have been handled correctly and fairly by him for BMW. This is the second BMW that I have bought from Karreem. I would recommend him to any potential BMW purchaser! BMW is fortunate to have Karreem--he serves his BMW employer well and honestly and with integrity. Thank you.

Frank C

May 16, 2016

I purchased a 2012 335I in 2013 with a extended warranty, from them. The service has been excellent and the facilities are outstanding. I recently required the replacement of a defective wheel and they supplied a replacement BMW until the wheel could be replaced. I had left my proof of insurance at home and they even helped me contact my insurer for the information. They were very gracious and I would highly recommend them.

Leigh Ann

May 16, 2016

It was great - Sterling my representative was great ! Thank you for making it easy

StacyWalters

May 14, 2016

I had such an AMAZING experience buying my car with Oleg Ghilan! He was professional - but he was fun, and he really catered to me the entire way! I have to say, I am overly impressed with Oleg, and I will always return to BMW of Birmingham for all of my car needs - and I will make sure to highly recommend BMW of Birmingham, as well as Oleg Ghilan to all of my friends and family! Thank you SO much for the wonderful and pleasant purchasing experience! -Stacy

PorscheConvert

May 12, 2016

Oleg Ghilan was knowledgeable and professional throughout. I special-ordered a factory build and he made it very easy. I had a few special requests on top of this...not a problem with this guy. Highly recommend Oleg and Birmingham BMW.

Joyce Cornelius

May 9, 2016

Just spent over $1400 and told them about a noise and asked them to check it out and keep the car if necessary. They said it was ok and just monitor the problem. Picked it up Friday, it is Monday and we are broke down on the highway in a rural about 125 miles from home going on vacation. What fun...nearest dealer is about 100 miles away....Thanks BMW of Birmingham

JudyE

May 9, 2016

It was a very good experience. Taylor Lupo is wonderful and a credit to to your organization! He listens and works hard to do the job right. You should be proud of him. Karreem Battles, who sold me the car, is beyond reproach. He works very hard and tries to do the job to the customer's satisfaction. This is the second BMW I bought from him!

Paul Pocopanni

May 7, 2016

Made an appointment online. Received confirmation by e-mail. Greeted at dealer promptly and confirmed service I needed. Stayed at dealer while car repaired. Nice facilities with coffee, water, tea and snacks available. Car repair was completed in 1 1/2 hours including car wash. Top notch all the way. It had been a while since I had car work done at dealer and I was pleasantly impressed.

AWilliams

May 6, 2016

Oil Service this trip was handle by Dion.He did a great job of getting me in and out..i will come back in few weeks to get another issue cheched...did not have time to have them drive it this trip.

Shelby Key

May 6, 2016

My awesome sales man, Mr. Kareem Battles, whom I've been doing business with since 2006, I trust without a doubt, and will continue to only do business with Me. Kareem Battles, he yeasts you as family! as well as my extremely knowledgeable service advisor, Mr. Dion. Mr. Battles suggested this purchase, I should look & drive a luxury / sporty 5 series. I talked with my service advisor, Mr. Dion, whom I trust with his expertise &, his sound advice; I am so grateful having Mr. Kareem Battles as my Sales man & having Mr. Dion as my Service Advisor. I love my new 5 Series!!! And am so thankful that Kareem Battles suggested this car. It's a fabulous car to drive, handles superb, has mpg are good.

JadeMA

May 4, 2016

Michael Matkosky was very professional. He was competent and it was evident that he was very knowledgeable about my vehicle. This is the 5th BMW I have owned, the second one that I purchased from this dealership. The service I received is why I returned to purchase my new vehicle.

John Drugan

May 3, 2016

My repair experience was great beginning with the convenience of making the appointment to my service writer Sterling, the repairs and the follow up with Sterling when I picked up my car.

Misti Hyatt

Apr 28, 2016

Larry, my salesman helped me to purchase the car of my dreams. He made it an easy process. I highly recommend this dealership. Thank you!!

Zoran

Apr 7, 2016

This dealership almost made me regret driving BMW!! I don't know where to start about my horrible experience with this dealership.I found online 2014 bmw 435 that was for sale from this dealership. After negotiation with Chris Cole we close the deal. At that time I was pre approve from chase so I told him that i need a day to make sure that I'm gonna have approve from chase before i make deposit for the car. When we spoke over the phone since I never saw the car in person I told him that Im not worry about the mechanical problems since is certified and under warranty only I want to make sure there is no scratches and the car has clean carfax report. He told me YES the car have clean carfax report!! In mean time a was not approve from Chase so I call him to let him know. He offer me a link for online application so they can try to get me a car loan. I fill up the online application with me as main applicant and my wife as a co applicant since she is not a driver and she don't have DL. While I was filling the application he told me I'm sorry we just sold the car. I said ok and ask him to please look for another similar vehicle. So he found a similar car but it was more money since it was 2015 and I ask him if he can continue looking so we can find a car that was at my price range like the one that he just sold. He told me that is not going to happen since the car that he sold had a minor accident reported on carfax after he told me that THE CAR HAVE CLEAN CARFAX REPORT!!! That was the first LIE. He told me that I get approve from Ally bank for 6.4% for 72 moths. We were negotiating and we agree on the price and for them to reimburse my rent a car bill from Atlanta, GA to the dealership.I told him that I need a day to thinking about buying this car since the price was higher that I was planing to spend and the rate was high as well. The next day I call the lady in financing Brook Carter to see if I can get better rates. She told me that chase approve me for 5.99% just they need some additional document from me and my wife. After providing those document she call me and telling me that I'm approve from Chase. I ask her 3 time to make sure that Im approve (since chase turn me down) she told me YES. After this conversation i made deposit for downpayment of $5k. Later in the day Chris text me that they need my Driving License and proof of insurance. After 3 days he text me again that they need a driving license from my wife.I told them that she don't have a DL and they don't need her DL since she is a co applicant on the loan. He told me that thats going to be problem since they decide to change the application and place her as main applicant and me as co applicant in order to get the loan. How you can make decision like this without consulting with me first ?!?! So I call Brook to see what we can do and she told me to try to get a loan on my name. After few banks she told me congratulation i get u approve for loan with rate 7.8%. I told her Im sorry but I'm not going to accept that loan since they told me that I was approve for 5.9% and thats why I proceed with the purchase. She told me ok then if u don't accept this loan you gonna loose the deposit of $5k !!! Then I just lost it , I start yelling and demanding to talk to her supervisor. She told me that she is the supervisor. I told her I'm contacting BMW corporate and file a complain ( which I'm gonna do after I finish with this review) and I hang up the phone.After 15 minutes I receive a phone call from her supervisor Garet Donoho who call me to see whats going on. He was the only professional person at that dealership who knew what he was doing. He follow through with the interest rate and he was able to get me even better rate. After we agree to proceed with the purchase they send me the documents to have them sign the next day. And again there were on my wife name as a main applicant and me as co applicant.I call Brook before we sign them and she told me to don't worry you are going to be ok.After I mail back the documents I send everybody email to make sure that they gonna correct the document since my wife dose not have a DL. Long story short They never correct the document so Im having problem getting registration for my car. I call Brook and told her that I can't register my car, she said she gonna check with the person who is in charge for the title paperwork and give me call back. SHE NEVER CALL ME BACK and this was like a week ago. And also the bill for rental was $82 and they send my a check for $50 :) I have all the documentation (emails and messages) to prove all above !!What a Joke of dealership !! What a bunch of crooks and unprofessional employees in one place and we are talking about serious company BMW !!They made my new car shopping experience so miserable

Howdy123

Mar 22, 2016

Great BMW dealership with staff that wants to make sure I'm completely satisfied. The sales department matches the service department in customer satisfaction and experience.

sevegunter

Mar 21, 2016

I'm very glad to have found Chris Cole. Many salesmen play games, waste time, and monkey with numbers, especially at the last minute. Not Chris. We are able to sit down and hammer out an acceptable price. I never felt pressured or like I was being taken advantage of. Tom Williams has an asset in Chris.

nrockf

Mar 10, 2016

Best car buying experience I have ever had. I found the vehicle online and most communication and negotiation happened over the phone. Sales team were patient, friendly, and knowledgeable. I got a fair price on a great vehicle. I would recommend this dealership to friends and family.

photojenic

Mar 9, 2016

I am satisfied with the serviced I received from Parker .He made sure I had what I needed. Thanks for making my Birthday purchased a good one.

Unknown3

Mar 9, 2016

I keep trying to contact the financial manger for a refund that they owe me . They will not even contact me back I have called for 3 days now and left voice mails . Very disrespectful and have also been waiting on this refund for now 3 months .

wlsmith12

Mar 4, 2016

I expressed interest in a certified pre owned BMW i3 vehicle that they have in their inventory. After negotiation on the price told me would not be a CPO? I asked why it states right in there listing. Answers me bad its sold sorry? How the xxxx can you people run a business like this? Poor customer service all around! These guys don't appreciate your business.

Charity Golden

Feb 18, 2016

Great experience. Nice, friendly and helpful! Would definitely recommend to family and friends.

MichaelKalaiLynam

Feb 10, 2016

We've bought 2 cars here within the last 2 years. We have known Ed McGehee for several years and always come back to him any time we need a vehicle. He is knowledgeable, kind, honest and a good person. He always works to help us find what we are looking for. He makes the experience of car buying painless and enjoyable and it's a smooth transaction every time. We would recommend Ed to our friends and family.

William Keller

Feb 9, 2016

I found a used X5 online at the dealership, then test-drove it and bought it. It's in good shape and has an extended warranty.

James3030

Feb 9, 2016

Great experience buying x5 from beginning to end. Oleg Answered every question and went above and beyond during the entire process. Trade in and vehicle price went seemlessly. Highly recommended!

CCMATT

Feb 4, 2016

Extremely helpful. I was quickly given a loaner while waiting for a part to be ordered and replaced in my car. Car was ready the next day, and I've had no problems.

Truth

Feb 3, 2016

For everyone even considering taking their car to get serviced here you better think twice or say a prayer, because it is NO telling what the end result will be with your BMW before you leave. Take heed and Think twice... Good Luck!

BMW335andX5

Feb 1, 2016

I pretty much purchased my car online because of Jeannie's help. For her to be able to give me absolute answers to some of my questions about the car I wanted, she would go to the car, take pictures and call, text or email me. She was always available and quick to respond. Before I arrived, we had completed most of the purchase electronically. When I got there, my car was beautifully packaged, ready and waiting for me. She was very knowledgable and could answer any question about the car and connected me to all the right people for future questions. Then she sent me a reminder to make my first call to BMW Assist. She was the best sales rep I've worked with and I had made inquiries at about 4 other BMW Dealerships. Also Brooke assisted me with all of the financials and she was very patient, very knowledgeable and clearly explained all of the options.

Tbox74

Jan 26, 2016

Pam was very helpful. She explained the whole process and explained how everything would be taken care of with the bank and how it would be paid off. It was a fast, quick, and easy process.

Kishana

Jan 19, 2016

Jeannie is absolutely Amazing! She did a great job of explaining the features and functionality of the BMW I purchased. She showed me videos and provided hands on demonstrations. I could not be happier with my purchase. If you despise a pushy sales person... Then Jennie is perfect for you!! She was so personable and friendly!!

Rob and patricia

Jan 12, 2016

Jeannie was absolutely wonderful. We came in and purchased two BMW'S from Jeannie. She was very friendly and helpful and answered all of our questions. We would highly recommend her to anyone interested in purchasing a BMW. Thanks Jeannie. Rob and Patricia Withers

frankie/janet wallis

Jan 9, 2016

We have done business with TW-BMW for 10+ years. Jeannie Swan and the entire team was excellent. Because of Jeannie and her dedication to her customers - this was by far the BEST experience yet. Love the car. Jeannie thank-you for all of her help. As always we highly recommend Tom Williams BMW. TW BMW is fortunate to have Jeannie on staff.

MCN

Jan 7, 2016

We want to commend Mr. Oleg Ghilan for his professionalism and excellent customer service. He worked with us until we found the car and deal that we needed.

grandy

Dec 24, 2015

Christmas is a stressful time for me to go car shopping, but Jeannie and the entire staff at Tom Williams made it a wonderful experience:) The car drives like a dream and thanks to Jeannie, I really feel I am in control of its many attributes. I am sending you all my friends and family! Merry Christmas y'all.

Susan

Dec 4, 2015

I simply could not be happier about my car purchasing experience! I received thorough, professional, courteous treatment while utilizing my time efficiently. I can't think of anything they could improve on!

mata

Dec 2, 2015

Wow by far the best car buying experience I've ever had!! Jeanie was waiting for me and my husband out front, along side with the 2 vehicles we requested to view. We were immediately impressed. She had a great personality and positive attitude. She was very knowlegeble about the vehicle she was selling. We were so pleased we didn't even have to see the second vehicle! We were sold on the first one!! We love our new vehicle!! Thank you so much Jeanie

Beemer328

Nov 30, 2015

I just bought a car from Tom Williams BMW and my Client Advisor was Parker R. The entire car buying experience was awesome. Parker had exceptional professionalism and was very kind during the entire process. He made the car buying process very easy and fast. He is very knowledgeable about the car too. I will say that among so many car buying process over the years, this was the best.If you buying a car at Tom Williams,i would recommend you ask for Parker R!

Alabama M6 Fury

Nov 29, 2015

They replaced smg pump and added unexpected scratches and deep deforms and dings to hood of vehicle. Purchased vehicle cause test drive & beautiful exterior paint.. Now it's ruined yet they claim they can fix although indentations are beyond clear coat . Finance Mgrs don't return calls . There mission s to sell a vehicle after that they could care less. Sterling (service advisor) genuinely cares & is concerned but don't trust the majority of employees who build relationships on undermining customers. BEWARE ...M6 Fury??

crazyjane1983

Nov 19, 2015

Jeannie was great from beginning to end. We enjoyed out time with her and learned a lot about the new vehicle we were getting. And also about BMW in general. She really knows her business. She made the process easy and we hope to do business with her again.

CG

Nov 16, 2015

Great job, Jeannie and Brooke! Jeannie kept me informed as my car went through production, shipping, arrival, and prep. She made my acceptance day special. Brooke made the finance process quick and easy.

Cupcakesgmommy1

Nov 13, 2015

I had the most pleasant experience at Tom Williams BMW. I purchased a used car that was actually on the MINI lot, but it was listed on the BMW lot. The entire transaction was smooth sailing. I'd been to other dealerships and I left discouraged b/c I didn't receive the same experience and I felt like I was being pressured. Mr. Stephen Jolly and the team at Sonic Automotive went above the call of duty with customer service and a deal that I thought was unbeatable. Thanks to them all! From the sales manager at MINI to the finance manager at BMW, I felt like I was top priority. The whole transaction was smooth and I didn't spend a lot of time waiting. I'll definitely purchase again from Sonic Automotive in the future!

drstapleton

Nov 7, 2015

I found a vehicle I was interested in online. I filled out the form and was contacted by Tom Williams BMW. Unfortunately the salesperson I was originally set up with was busy when I arrived. Jeannie stepped in, tracked down my car, and let me test drive it that day. I loved the car and Jeannie walked me through a quick and painless sale. She remained attentive after I bought the car, quickly getting me a tow hook since mine was missing from the vehicle toolkit.

Harry

Nov 4, 2015

The used car buying experience was pleasant and hassle free. The car is car is great. Very nice car for a fair price. Parker Rosenberger was very helpful and quite easy to work with. I will definitely consider going back when I need another car.

Maaf32

Oct 30, 2015

I went in to check on my service indicator displaying. Turns out it was displaying in error and I only required a computer reset. I was given a fair expectation of how long it would take to be corrected and it was finished prior to that timeframe.

anne6

Oct 29, 2015

We went in for an oil change on our BMW. They accomplished our goals and washed our car and cleaned the inside. This is our fourth BMW and we love the service we have always received at TomWilliams. Our new service lady, Jolee was very knowledgeable and pleasant to work with and answered all our questions.

my3681

Oct 28, 2015

I really enjoyed working the TWBMW and Jeannie. She helped me test drive a used vehicle and even helped me better learn to drive stick since I was a novice. I ended up not buying the car I was looking at due to coming into ownership of another one through family. A few other dealerships were pushy and dismissive when I told them the news of this, but Jeannie was kind and congratulative. It made me want to work with them again whenever the time comes to buy that BMW. I really couldn't speak more highly of the way that was handled.Also, the car I was looking at had an accident history. TWBMW was honest in what they did and did not know about the incident given the information from vehicle history and their own inspection for CPO. I really appreciated that.

jeffdgaines

Oct 26, 2015

Mrs. McMurry was a pleasure to work with, very professional and extremely nice.free car wash was cool too! Also the receptionist was very nice, I can't remember her name but she was helpful and pleasant, the snacks, coffee bar and updated magazines made it easier to pass the time. Could not have asked for a better experience.

Kellybug

Oct 26, 2015

Salesman found a car that met our needs. He was very knowledgeable about the vehicle and answered our questions. I would strongly recommend this dealership.

Karengomez

Oct 19, 2015

Found the perfect car once again at Tom Williams. Great price!!! :) we are very satisfied with our Honda thanks to "Catherine" that always helps us find our perfect cars...Shes AMAZING!

Tonton9904

Oct 19, 2015

I don't have enough kind words to say about the service staff!! I brought my car in for only an oil change! Jolee was AMAZING! So helpful! The entire staff went out of the way to assure my car was serviced appropriately and quickly!! I had a stain on my back seat, and Jolee IMMEDIATELY sought staff to assist and made sure to go above and beyond to assist me. And, they were able to remove the stain!! I have NEVER had the quality of service that I received at BMW!! Hands down best dealership!!

Jess A.

Oct 13, 2015

Sterling Scott, my service advisor, is one of the many reasons that I return to Tom Williams BMW for all of my purchases and service needs. Sterling is always courteous, professional, and knowledgable. Good service is easy to find but superior service that exceeds all expectations is not and that is exactly what Sterling and his team provide each and every time that I visit. I just want to say THANK YOU to Sterling and the service team at Tom Williams for always going the extra mile and making me feel like a valued and important customer!!! Sterling, you are the best!

D. Brokaw

Oct 3, 2015

Pam Davani is ABSOLUTELY the BEST car salesperson I have ever experienced. She is genuinely interested in others and listens carefully to try to match your needs. Pam will search high and low to find the right vehicle and follow up accordingly. She is simply AMAZING! -- Debbie Brokaw

Arnold Tauro

Oct 2, 2015

I recently purchased my first BMW. I went in not really expecting to get my new vehicle that day, but Jeannie was wonderful, extremely pleasant and very knowledgeable. I felt like Jeannie went above and beyond to make sure I understood all the amazing features of my new vehicle. Her patience during the buying process was great. She did everything good to get me the best deal possible. Her follow up after the sale has also been amazing. Everyone at Tom Williams BMW went above and beyond to make this an incredible experience. I will strongly recommend Tom Williams BMW and Jeannie Swan to all in the market for a car!

M Crawford

Oct 1, 2015

I went in not really expecting to get my next vehicle, but Jeannie was wonderful. She did everything that she good to get me the best deal possible for a vehicle my family and I love. She was diligent and helpful in meeting the terms that were best for me. When we finally signed on the vehicle, my family was with me, that includes three young children. The signing process can be lengthy, but she made the time enjoyable and comfortable for my kids and I appreciate that. I will definitely be using Tom Williams BMW again for my next car purchase, particularly Jeannie. The overall experience was great.

Happy hair cutter

Sep 29, 2015

I called dealership yesterday & gave Pam an idea of what I wanted.. She & Jason delivered me the perfect car today.... Thank you both a an amazing experience...

bobdimac

Sep 25, 2015

We recently purchased our third BMW. Jeannie Swan was our sales advisor for the last two purchases. She makes buying a car exciting and as hassle-free as possible, We felt like Jeannie went above and beyond to make sure we understood all the amazing features of our new vehicle. We will strongly recommend Tom Williams BMW and Jeannie Swan to our family and friends!

sarlee86

Sep 25, 2015

Cannot thank Tom Williams BMW and Oleg for helping me buy my first BMW. I could not be any happier. Hope to have a BWM for a long time!

JoAnn

Sep 17, 2015

Jeannie Swan made car buying a pleasure. She has a dynamic personality and top notch knowledge about the BMW. I would strongly recommend her if you're in the market for a car!

45678s

Sep 9, 2015

I bought the BMW 328I, it was such a wonderful experience to work with TOM WILLLIAMS, they helped me a lot!! I will recommend it to my friends!

bisco

Aug 27, 2015

We used the Costco membership discount Jeannie was such a pleasure to deal with we caught her off guard by just showing up one day an she didn't miss a beat and was able to help and show us the car with the options we wanted and came back the following week and where out the door in a short period of time. Easy purchase and wonderful people

Craig Collum

Aug 26, 2015

I am so impressed with Jeannie Swan! She was extremely pleasant and very knowledgable about my BMW! I would recommend her hands down as this was my best experience getting a new car ever! She is such a professional and really shows her appreciation to her customers. I will definitely be buying another BMW in the future!

neon

Aug 22, 2015

Sad to have such a poor dealer representing fabulous brands.

csprey

Aug 19, 2015

Started with Pam Davani over email who provided detailed information on the car. From a pre-call to confirm our appointment to the showing of the car and test drive right through the purchase we received professional, courteous service from Jeannie Swan. Her follow up after the sale has also been without fault. Cy did a great job explaining the paperwork and financing options. Very pleased with our experience.

Lynne16

Aug 19, 2015

I had an Encore experience at BMW Tom Williams and Parker Rosenberger was just the man for the job. Explained my new 5 series perfectly!

CSandford84

Aug 17, 2015

It was completely satisfied with my recent purchase. The service was awesome! I'm will definitely be going back to TW BMW in the future!

David Cowan

Aug 15, 2015

I had a wonderful experience buying my first BMW at Tom Williams. My sales advisor ,Jeannie, was very kind,knowledgeable, and informative. I love my new car and I will return for my next car in 3 years to this dealership.

Roswell135is

Aug 12, 2015

I went to the Tom Williams BMW after having selected my BMW from their online inventory. All we had to do was take a short test drive and complete the paperwork. The staff did a great job of moving the necessary steps that it takes to buy a car. I am an out-of-town buyer and had to visit Tom Williams BMW at the end of day on a Friday. The staff cheerfully worked late to accommodate my schedule. The follow-up phone calls that I have made were all handled in a very professional manner.

terricfaz

Aug 11, 2015

Although we were not at the dealership to purchase a BMW, Jeannie still treated us with the same courtesy as though we were. Our purchase was a pre-owned Honda Element with a 5-speed manual transmission, a vehicle we could not find locally and drove nearly 4 hours to look at. Jeannie called us while we were in transit to confirm our four p.m. appointment. The vehicle was ready for us to drive when we arrived at the dealership, the agreement on price was reached with a minimum of fuss and haggling, and the paperwork was done amazingly quickly considering it was after five p.m. While we were waiting, we asked Jeannie for recommendations on hotels and restaurants and she told us which exit to take off 459 to find plenty of both. Now THAT'S customer service!

QP

Aug 7, 2015

Found a great demo GT on their website, and emailed with Rob for several times. Rob was very frank about the leasing option and price, and I decided to have a test drive and buy. When my wife and I arrived at the dealership, Oleg greeted us warmly and took us for a test drive immediately. He was very professional and introduced every unique feature of the GT to us. The whole test drive lasts for around an hour. He was very knowledgeable about the car, and he was very patient. The purchase process is painless since Rob offered a great price with no hassle. Overall it was a very pleasant buying experience. We got the driving machine we like, with a great price. Thanks Rob and Oleg!

Callie Waters

Aug 6, 2015

Jeannie Swan is the BEST of the best! I recently purchased my first BMW, and her commitment to customer service sealed the deal! I could not be more impressed with her BMW knowledge, and her patience during the buying process. To anyone looking purchase a BMW, GO SEE JEANNIE!!!!

chris

Jul 29, 2015

this was our first BMW. I was surprised at the price and my wife loves her new car. Jeannie Swan was very helpful to us. I now have A new brand. This is the first of many to come. I have five grown children and I will be sending them your way. From the first call to the signing of the papers, I was handled very professionally. Two thumbs up for Tom Williams BMW.

Smith

Jul 29, 2015

The entire process of selecting and purchasing our BMW was great! I will be sending family and friends Ed's way. Freindly, patient and helpful service.

Drdonavon

Jul 28, 2015

I am pleased with my experience. I would recommend this dealership to Anyone interested in bmws. Good selection. Pleasant staff. I also highly recommend Pierre Dango.

kec0516

Jul 27, 2015

We had a fantastic experience buying from Pam & Steve Jolly. I had been in touch with Pam previously, looking to upgrade my car. I decided to wait on that a bit, but needed to replace my son's car. I noticed a trade-in on the lot and contacted Pam to find out if it was available. She reserved it for my son to view and then for my husband and I to test drive and to visit our mechanic. We were treated exceptionally well and the whole process was quick and easy. Thank you! We will be back!

Blake McCranie

Jul 20, 2015

Jeannie Swan was AWESOME!!! I will definitely be coming back to purchase my next BMW from her. She made the entire process so pleasant. First class service all the way!!! Thanks Jeannie!

JoyB

Jul 11, 2015

Jeannie gets an A++ for a great job (from the moment she initially greeted us to the final drive away). Great communication, respect, and rapport.

Bobby

Jun 26, 2015

My wife and I visited Tom Williams to test drive a new M5 on June 19, 2915. We had already visited 2 other locations but Oleg and his sales manager John earned our business. Above and beyond the call treatment. Car was even brought into the showroom where it would not be hot when we test drove. They had the best deal on the new car and our trade. Very professional and very courteous.

csfoster530

Jun 24, 2015

My husband and I visited two other dealerships searching for an Audi Q5 and neither matched the service we received with Jeannie. She started our trade in process before we test drove a vehicle and by the time we decided on our car we just had paperwork left! We had a small wait because there were so many other customers buying vehicles, but it was a pleasant experience. We were offered snacks, beverages, and Jeannie kept us company... Even after the dealership closed. We started shopping in the late afternoon and Jeannie never seemed bothered that she was working past dealership hours. When we got to finance, Ron was just as friendly and helpful. We left Tom Williams as happy customers and we will definitely be back. We have already recommended the dealership to friends. Thank you so much Jeannie!

Mike

Jun 22, 2015

I have owned BMW's since 1995 and love them. Have bought in Florida and from Tom Williams. The last 2 experiences we have had trying to buy a new BMW from Tom Williams was horrible. They are arrogant and could care less if u buy from them. We have used their service department and have to leave messages, no one ever calls back! Have made several attempts to use them and can definitely say things have changed there within the last 2 years. So now we own Mercedes! They know how to treat their customers!

Ken1030

Jun 22, 2015

The level of service I received working with Jeannie, Shane and her colleagues at Tom Williams BMW in purchasing my new X4 was superb. Jeannie was very accommodating to my scheduling needs, had very good knowledge of the vehicles that I viewed and test-drove, prompt in getting back to me with sales quotes, and worked diligently to get me out the door with the product I wanted. In fact, she has followed up with me the past two days since I have bought my car to see that everything is going smooth and seeing if I have any follow-up questions. Jeannie also covered for my original sales contact Shane (from a previous visit) when I dropped into to see new inventory and Shane was busy with another customer. Shane also followed up with me on the sale date and provided a nice tutorial on the car technology, paired my phone to the Bluetooth, and got me set-up to drive away. The tag-team work of these two sales consultants was seamless and much appreciated as there was a total focus to make me happy and well-serviced.Many thanks for making my purchase experience and fun and easy one!Ken

Maryfrances_B

Jun 19, 2015

I just bought my first BMW x3 with my dad this month and we had such a great experience working with BMW. We mainly worked with Parker Rosenberger and he helped me customize my dream car to make sure I got exactly what I wanted! I customized a 2016 BMW x3 and it was expected to take up to a month to come in and it only took a little over 2 weeks! He was so helpful and gave me the best experience I could have asked for at BMW. He truly cares about his customers and made sure I knew I could always call him in the future if I had any questions or problems! Overall great experience and would recommend.

Car528i

Jun 14, 2015

Great experience!!! They made every effort to put me in the car I wanted. I highly recommend this dealership. The prices are affordable and under market value.

anninbham

Jun 12, 2015

Jason made the entire car buying experience easy and fun. From the first phone call about inventory until we picked up the second key (which he had the previous owner send for us!), this was a truly unique dealer interaction. He organized my test drive, suggesting a different car than I had originally called about, and streamlined my paperwork and check out process, saving me hours of waiting. He is a pleasure to work with and I will definitely come back to him for my next car!

GIl16125

Jun 11, 2015

This was our first experience with this dealership and Rick Weinberg and we were very pleased. On our first visit, Rick showed us all the Mini Coopers and explained the features. We went home to think about it, came back a few days later and ordered just the one we wanted. We picked it up last Tuesday and couldn't be happier! Again Rick went over the features with us until we were comfortable with the car. Rick, thanks for making our buying experience so pleasant. By the way, the little cafe was great for out-of-towers like us.k

WarEagle , tiger 15

Jun 9, 2015

Thank you all late for taking the time out to walk me through to show me about my BMW I really appreciate that and thank you you are a wonderful sales person .

DGL

Jun 4, 2015

Jason Eldridge was very knowledgeable and professional. It was a pleasurable business transaction and I can most definitely recommend this dealership and Jason to friends and relatives.

Happyshopper

Jun 3, 2015

Everybody knows that buying a car is a horrible process and car salesmen are terrible. Guess what. That wasn't the case this time. Shane McRay was knowledgeable on his product and went beyond what I have come to expect a car salesman to do. I am very happy with my experience at Tom Williams BMW.

Caseylancaster

Jun 1, 2015

Lawrence was friendly, prompt & thorough with all my service needs! I appreciated his attention to the details of my service needs. And he followed up with me the next day to be sure everything was good.

willbk

Jun 1, 2015

Lawrence provides considerate and thorough service. He's an asset to the dealership. I highly recommend him and look forward to working with him again.

caught on the fly

May 30, 2015

Just want to thank Pam for going above and beyond to provide exceptional service. She took personal responsibility for a concern I had, made sure I got the information needed ASAP and followed up to make sure I was happy. Committed employees are invaluable assets to any operation; Tom Williams has such an employee in Pam.

rick335

May 28, 2015

Just a quick shout out to my service tech, Sterling. This guy goes above and beyond every time I have a service need. Straightforward and honest, he doesn't sugarcoat or blow smoke. He gives me the information that I need and excellent advice with decisions that I have to make. The entire service department always impresses. It's a pleasure dealing with these professionals. I highly recommend doing business with Sterling and his guys.

JImmy J

May 21, 2015

Bought a Dodge Ram from Jeannie and could not have had a better experience. She was able to get everything taken care of, including our trade in processing BEFORE we ever made it to the lot. Would recommend anyone looking to buy a vehicle make sure they get in touch with Tom Williams and specifically that they deal with Jeannie Swan!!

Alpinesaloon

May 19, 2015

We recently had an unscheduled repair on our X5. Al was great through the whole process, making sure to present us with detailed repair options. Throughout the process, he remained patent as we decided how to proceed. Great experience!

Larry123

May 19, 2015

Tom Williams BMW has given great support with our car. Very happy with the whole experience. Willtell my friends. Shane did everything he could to make my experience satisfying.

Stvbis

May 14, 2015

Jeannie Swan and her whole team made this whole transaction easy and enjoyable.. They did an outstanding job and I will buy from them again..Steve BissellHuntsville, Al

PA

May 13, 2015

Jason Eldridge was excellent to work with.. Purchasing first car for my granddaughter and did not want to spend too much.. Jason was very helpful and understood what I wanted to do.. Thanks again Jason...

dmoore

May 12, 2015

We just added the second BMW to the family and Karreem made it happen with the perfect one for us! He is our "go to" guy when it comes to buying a BMW.

LB

May 12, 2015

Our sales person was patient with us and listened to all of our requests. He showed us the cars that fit our descriptions and answered all of the questions that we had for him. Thanks Oleg!

sperry14

May 9, 2015

January 9, 2012 I purchased my sons first car through Tom Williams BMW A 2008 Honda Civic our salesman then was Ron Durler who worked with us to make it possible that my son got the vehicle he wanted. Now is May 2015 my son decided he wanted to get something different and wanted to establish his own credit. He found the vehicle of his dream a Jeep Wrangler made a phone call and his salesman was Parker, very enjoyable young man. Parker worked with him showed him all the options to make sure he could make it work for him to start establishing his own credit and get the Jeep. Parker went as far as to answering all the mom questions from me...lol!! Thank you Parker for that! And the next nicest thing was we got to work with Ron again since he works in the Finance Dept. I highly recommend Tom Williams BMW for your purchase. They have us for lifetime customers. Happy in Chilton County!!

Karen w.

May 7, 2015

Our experience working with Jason Eldridge was very pleasant. He understood our wants/needs and did everything he could to satisfy us. He was very knowledgable and answered all our questions. I would recommend this salesman and dealership

Auburnschwartz

May 6, 2015

This was my first car purchase and Jeannie and the folks at Tom Williams BMW made it fun and simple. I have become a customer for life.

JB

May 6, 2015

I have bought 3 wonderful BMWs from this dealerahip, and Zac Grissett was my salesman each time. As a physician, I value knowledge, professionalism, honesty and integrity. Zac embodies each of these. Having an both a quality vehicle and quality salesman is definitely a winning combination!!

pinklrb

May 3, 2015

Jeannie was great throughout my whole buying experience! She was so patient and knowledgeable, and helped answer all my questions! I would definitely recommend her to anyone in the market!

justaguy

May 2, 2015

Jeannie was friendly and informative when I test drove several BMW 3 series with her. She helped me find the perfect car for my budget.

LaToriaprincess

May 2, 2015

I love Tom Williams BMW, Pam called me 5 mins after I did my trade-in appraisal on the Internet. I told her what I wanted to trade me car in for. One hour Later Larry Carpenter called and told me he would be there to help me find the car I wanted at the price I wanted to stay. And they did just that. A week later I drove to Tom Williams because of there excellent Service. And I received the Princess treatment like none other. They made me feel as if I spent a million dollars just on their customer service ! Thank you Tom Willams bmw !

"JEANNIE WAS WONDERFUL"

May 1, 2015

I best experience I have ever had buying a car. She was polite, caring, informative, just a lovely customer serviceperson. I would recommend any dreamer to this person. Thank you again, Jeannie.

Geo79

May 1, 2015

Al is by far one of the best service advisors I have ever worked with, I am very pleased by his skills and professionalism, He will always be the person to go to at BMW.

AnnR

Apr 30, 2015

I have just purchased my third BMW and my dream car. Shane McRay was the salesperson and was attentive and knowledgeable throughout the process. Everyone at the dealership did an outstanding job. I look forward to many years of delightful driving.

JVL100

Apr 28, 2015

Jeannie Swan, Client Advisor, made buying my new BMW a very pleasurable event. She is very thoughtful, courteous, and knowledgeable, answering all my questions before and after the sale. I was her 100th sale and she made the purchase a fun experience. Jeannie and her co-worker staff closed the deal in a very expeditious and professional manner. Thank you Jeannie, keep up the good work.

Lou

Apr 28, 2015

It was great working with Shane McRay. Even though I do not live in the area, Shane kept me updated via calls, texts and emails. He was friendly, professional and very knowledgeable and I enjoyed working with him. I will definitely call Shane at Tom Williams BMW again!

westrich76

Apr 27, 2015

I had a wonderful buying experience with this dealership. I live out of state and bought a pre-owned vehicle over the phone, sight unseen. John Precise was great....honest, helpful and very easy to deal with. I feel like I got a great deal. The vehicle was just as described. I'm very happy with my purchase and highly recommend Tom Williams BMW. This is a professional, no games dealership.

Kathy & Tim C.

Apr 23, 2015

I was looking for an inexpensive used suv to pull my horse trailer and was lucky enough to work with Jason Eldridge at the BMW dealership. Jason stayed in-toucht over a couple of weeks and e-mailed vehicles and pictures to me as they were traded in. Also liked they he was very responsive to my text messages even though i probably sent too many We purchased a perfect Suburban and the whole thing was quick, easy, and fun. KATHY.

tyndall

Apr 23, 2015

Robert was so helpful. I came in late in the evening after my daughters track meet and he was so patient and helpful. He is very knowledgable and top notch

335 convertible

Apr 16, 2015

Jeannie went the extra mile to make the purchasing experience as pleasant and easy as possible, She even picked me up at the airport, since I came in from out of town to buy the car.

JCTURNER

Apr 15, 2015

I purchased my first BMW approximately 8 years ago. In fact, 8 years is the longest I have kept a car...but I had enjoyed the vehicle purchased at Tom Williams immensely! There was no doubt I would own another BMW. Recently, I drove into Tom Williams BMW at their closing time (partly because I did not intend to purchase a vehicle that day - but in the few days to follow) and I did not want to be pressured by a salesman; I simply wanted to look at the inventory on the lot and return to make a purchase. Parker Rosenberger soon met me as I was looking at the vehicle I wanted to consider. He was extremely professional, courteous and knowledgable. I asked about the closing time...Parker responded "15 minutes ago" but offered to help without ever a feeling of being put at an indisposition. The end result of the Parker's sacrifice and willingness to help after closing hours impressed me....along with his gentle and "non-pussy" approach. Not only did I purchase the car...I ended up leasing another vehicle before leaving that evening. The transactions took us a few hours into the night , all beyond the normal operating hours. He facilitated several test drives to make sure I was making the best decision for my needs. Even as the midnight hour approached, Parker insisted on fully orienting me to both vehicles. Parker and the other professionals who remained after hours never gave me anything but the feeling they were genuinely happy to help make the transactions, moving cars in and out and never making me feel rushed; this was customer service ABOVE and BEYOND what I expected. I realized these professionals were sacrificing their personal time that could have been spent with their families. The BMW experience is ABOVE and BEYOND in many aspects...the covered maintenance, extended warranties and maintenance agreement, the super service received when bringing a car to the service department (Al Fortunado always makes have the car service a pleasurable and painless experience)...not to mention the technology and engineering of such great "machines". All of this including professionals like Parker and Al, the performance of my prior car, plus much more has made me BMW loyal.

Bamafan04

Apr 14, 2015

I had a great car buying experience at Tom Williams BMW. Robert did an excellent job making the car buying painless and fun. I will ask for Robert in the future!

Dwilson

Apr 14, 2015

Great experience with Shane great salesman very friendly and smart guy. He took his time explaining things to me and I'm one happy person. Everyone go check him OUT!!

lilhunt25

Apr 14, 2015

i had a great experience working with shane , he was extremely helpful in providing what was needed and followed up with any issues i had after the purchase. He took his time to work with me to get the deal done.. I will definitely advise all my friends and family to see shane if they are looking for a nice ride.Thanks again.

Maggie3

Apr 14, 2015

They made me feel very welcome picking up my new BMW and answered all of my questions. I will definitely be buying from them again!

Crys8630

Apr 10, 2015

Amazing, friendly service! Everyone at Tom Williams BMW went above and beyond to make this an incredibly experience and when they say welcome to the BMW family they not only say it but make you feel right at home with them! Beyond satisfied with the decision I made to purchase a BMW and could not be be happier to have done it through Tom Williams!! Jeannie Swan was very delightful to work with to make this all possible.

pookie

Apr 9, 2015

Larry you gets all (FIVE's) plus (FIVE's) for a outstanding job.Mr. Carpenter help my family with a 2012 535i BMW, did a excellent job. Great Salesman glad I went to him. Mr. Carpenter was so good I gave him one of my Military Coin. JOB WELL DONE, AND OUTSTANDING SALEMAN.

steponme1300

Apr 9, 2015

Josh was great to work with! I actually had an appointment and had to miss it so he graciously changed it to the next day for me. I have bought one vehicle from here before and had a great experience then, so I decided to come back for my next purchase. I will definitely be recommending Tom Williams to anyone I know looking for a new vehicle!!!

aftpoole

Apr 6, 2015

We drove 6 hours to purchase our first BMW and would do it again!! Jeannie and the staff we dealt with were excellent!! Will definitely drive the distance again when we trade for another BMW in the future!!

TC

Apr 5, 2015

I have left yet to be returned voice mails. I have yet to have a problem, with my three BMW's, that was covered by my CPO warranty. Always an out on their part. I have been told repairs were needed when there no repairs were needed (verified by other mechanics). The employees were always very cordial, but the results are disappointing for a BMW dealer. I have used BMW dealers in Raleigh, NC, Santa Fe, NM, Chicago, IL, Nashville, TN, Atlanta, Ga, and other places with great results.

kellbell822

Apr 3, 2015

Pam was absolutely amazing. She listened to what I wanted and quickly jumped into action. She had my dream car to me from another state in no time. Would definitely recommend working with her and I will definitely call her when I upgrade again!!

yfdent

Apr 2, 2015

My first BMW... Karreem Battles was my salesman and he was awesome! My experience was great. He really helped me get the best deal possible. The process was a bit long, but he made it painless with his great personality. I would recommend him to anyone I know. He rocks! Cy Cyphers was very patient and kind. I really had a wonderful experience . Thank you both!

Electric traveler

Apr 1, 2015

I worked with Parker Rosenberger who is one of the i3 geniuses. He was bright, well versed in the car and the whole realm of electric vehicles. He spent a good deal of time and effort to help me. The car is fantastic and Ron Durler made the leasing process was as painless as possible. If you are interested in an i3 I strongly recommend that you call Parker. I am glad to have him as an advocate at the dealership. I enjoyed his company as well.

MJMARTIN

Mar 30, 2015

On or about March 23rd, 2015 I looked on-line for a Ford Taurus. I found one that I decided to leave my contact information. I was at work when Felicia Posey called, she left a detailed message and a clear number to call her back on. When I was able to return her call she was very professional, polite and knowledgeable. I told Ms. Posey I had a budget to stay in and told her what I could pay. She said she would make an offer to the sales manager and get back with me either way. She let me know up front that my offer may or may not be accepted. I really do like the up front approach. She called me after she had gotten the information from the sales manager and told me my offer was acceptable. I made an appointment to see the car on the evening of the 27th. I decided to come by and see the car on the 26th of March as to run it to my mechanic to have him check it out. As I was in route to Tom Williams BMW I called to let them know I was coming. So happen Felicia was calling me to confirm the 27th of March appointment. She met me in the lot when I arrived. My car was sitting in a VIP slot with my name on it I have NEVER had this happen before when buying a car. She introduced me to Rick Weinburg, he was my salesman. We talked about the car and he showed me the features. I ask him about taking it for a test drive and to take it to my mechanic. I test drove it and was impressed. Rick did the paperwork that needed to be done so that I could take it and have it checked over ( my mechanic is in Anniston Alabama). After having the car checked and APPROVED by my mechanic I drove back and let Rick know that I would be buying the car. I placed a deposit on the car. I was to pick the car up on Sautrday. We met with Rick Weinburg again and he shared with us the options that we could get additionally for the car. Mr. Weinburg is as pleasant and knowledgeable as Ms.Posey. As Mr. Weinburg finished some paperwork he introduced Brooke Moseley who answered ALL of my questions about the payment of my new car. Instead of waiting for Saturday we came down late on Friday evening to pick up my (new to me) car. Mr. Andrew Anderson met my husband and I at the door with a smile, Mr. Weinberg was there and helpped finish up the paperwork, he handed us off to Cy Cyphers because Ms. Moseley was not in. They caompleted the paperwork and answered our final questions. My car was ready for me shining bright, beautiful and ready to be drien home. I got tickled when I saw the Thank you and Congatulations paper in the stand next to my car. I am now the PROUD and VERY HAPPY owner of a 2005 Ford Taurus and VERY Satisfied that I purchased it form Tom WIlliams BMW. I have told my friends and co-workers about my GREAT experience. I even kept the plate cover on the car when I went to and purchased my tag today. THANKS to Felicia, Rick, Andrew, Brooke, Cy and the people working behind the scene that I never met. I will shop with you AGAIN if and when I need another vehicle. Thanks Again Mary Martin

1st BMW

Mar 25, 2015

I am very excited that this is my 1st BMW that I had built. I like the fact that I could keep up with the building phases through the timeline on the BMW website.It was also a pleasure to work with Zac Grissett. Zac is very knowledgeable, professional and personable. He made the buying experience easy for me. The customer service at Tom Williams BMW is superb! Everyone, I interacted with was very courteous and professional. I will definitely refer others to this dealership.

Ida Tyree Hyche

Mar 25, 2015

I bought a certified pre-owned BMW 550 and enjoyed the buying experience through the services of Oleg. What I liked most about his service is his listening skills. He listened to me....did not try to do a hardcore sales pitch....gave me options...and when I chose a car, he explained every explicit details of that car, helped me set up my iDrive and Bluetooth, then sent me on my way. I have purchased three BMWs in the past and NEVER had the kind, relational, attentive service Oleg gave. I was serviced my Ron for financial matters and he equaled Oleg in service. I want to share this because others may benefit.

Bamanole74

Mar 24, 2015

My vehicle overheated on a Friday. I had it towed to TW BMW on a Monday. Typically I have to wait up to four weeks for a loaner car when having my oil changed or other regularly scheduled maintenance, but for this "emergency" I was provided a loaner car immediately upon my arrival with my car on that Monday. I spent, at the most, twenty minutes with Sterling Scott while transferring my belongings to the loaner vehicle (I had previous obligations and needed to leave immediately). S. Scott contacted me later that day to let me know where they were in the process of evaluating my car. He then reconnected with me on Tuesday, the day following my bringing my vehicle by, to inform me of the issue and the estimated time to repair. Additionally, understanding that my car was under warranty for only a few more weeks and less than two-thousand miles, Sterling conducted a thorough evaluation of other potential issues that might arise. Most importantly, S. Scott arranged to have a TW BMW employee bring my car to me and swap it with the loaner car. This is important as my time, being no different than anyone else, was already accounted for and precious little remained for me to drive almost an hour to the dealership and an hour back with my repaired car. This was not the first time that someone at TW had exercised personal initiative and created a way for me to continue working in another county while the service staff repaired my vehicle. I would highly recommend Tom Williams to anyone looking to purchase or service a vehicle. Gregory F. Ellis

No

Mar 21, 2015

Felicia has made the experience of finding and buying a car not only easy but fun. Her can do attitude and work ethic are exceptional.

Kglee

Mar 19, 2015

I have ALWAYS wanted a BMW and never thought it would be possible. For our 33rd wedding anniversary my husband took me to Tom Williams BMW and they were able to make my dream come true. Such an amazing, memorable anniversary. Jason Eldridge was wonderful and made it all seem so easy. We will definitely recommend and use Tom Williams BMW again.

Djrj1

Mar 16, 2015

I had been looking for a car almost a month when I ended up at Tom Williams and I am so glad that I did. I was introduced to Tony Bugeja who really went above and beyond to make sure my car buying experience was great. Not only was he friendly but so was everyone else. I appreciate his dedication, honesty and hard work that he did for me. If you are in the market for a new or used vehicle please contact Tony and YOU will NOT be disappointed.

tnelson

Mar 16, 2015

The difference in a salesman at another dealership and Tom Williams's BMW Customer Experience Manager , Oleg Ghilan was as different as night and day. Oleg helped us purchase the car we had only dreamed about having one day. He didn't sell us a car he helped us buy one. His knowledge of how to make our experience as comfortable as possible was greatly appreciated. From the moment we meet Oleg, to the final hand shake was the very best we could have hope for. Barry and Tammy Nelson

gaushell

Mar 15, 2015

Chris Cole and Cyphers were great. No pressure on sale and worked with me to get the car I wanted...and a good deal to boot.

philstacks

Mar 15, 2015

My experience at Tom Williams BMW was great. I would recommend it to anyone. Chris Cole, the sales person, was fantastic. He provided me with an exceptional car buying experience, the best I have ever had. Chris helped me discover the car of my dreams, answered any and all questions that I had, and never made me feel rushed. He was very informative and on top of things throughout the entire experience. I was very pleased with the service I received and the car I purchased. I would definitely consider making future purchases from Tom Williams BMW and Chris Cole. Sincerely, Garry Phil Stacks.

Whatevs

Mar 15, 2015

This was my second experience buying a car from Tom Williams BMW and it was by far, the best experience I've ever had buying a vehicle. I highly recommend Chris cole. He was professional and not at all pushy like some sale people can be. He facilitated the purchase and helped me make an informed decision. I really like the bmw brand and hope that Chris is around for my next purchase. Cy was great also. The whole experience was positive.

asglenn

Mar 14, 2015

This is my second purchase with TOM WILLIAMS BMW and I have enjoyed my experiences. MY client advisor Larry Carpenter is the best in finding me the right BMW to fit my personality.

nicklovoy

Mar 14, 2015

While I was not happy with the after sales service, the car itself has turned out to be excellent. I thoroughly enjoy driving the car and have already taken it on a few mini road trips. I look forward to driving it all across the continent soon as I did with my first 528.

rnelms01

Mar 11, 2015

Tom Williams BMW is the best there is! No hype. It is just a fact. I tell everyone about my experience with this one of a kind dealership. This is my second purchase with TWBMW. I was an instant loyal customer after my first experience. It was like joining a family. And, their stellar BMW Service Department is second to none. It was a no-brainer where to go for my next purchase. On this purchase, Sales Manager, John Scanlan, who helped worked out a great deal previously on a vehicle for my daughter, really came to the table on this purchase for me with a great trade-in value and found a way to make the deal make sense. The Finance Manager, Cy Cyphers also pulled out all the stops and utilized his deep knowledge and savvy to bring many unexpected benefits and incentives into play to help put me in much more car than I had ever dreamed of at a cost that I could truly afford. And none of this would have ever come to pass without my sales professional Noel Zac Grissett who helped pull this whole thing together from the inception. It began with some some friendly conversations which we have frequently when I am in for service or just a car wash. We talk about everything, but we talked a good bit about where I wanted to be with my next vehicle. He helped me think through the everything, from finding just the right vehicle, all the way to guiding me through the final purchase and to make this dream become reality. He makes it all seem effortless. He is a true pro. I have never had a automotive buying experience like this anywhere. Take it from a completely satisfied customer, you owe it to yourself to purchase your next vehicle from Tom Williams BMW.

Chuck

Feb 28, 2015

Al has been my service advisor since the day I drove my BMW off the lot. Through flat tires, regular maintenance, and whatever other issues arise, Al has always delivered. He is trustworthy and extremely knowledgable. I never worry about the issues that arise with my BMW because I know that it will be taken care of. The professionalism, integrity, and dedication to service that Al shows reflects great credit upon himself and Tom Williams BMW.

AMWalker

Feb 26, 2015

I had the pleasure of working with Shane McRay (Sales) and Ron Durler (Finance) last Saturday, 02/21/2015. Shane and I worked via phone and email all week. I then drove 6 hours to meet Shane and test drive a few cars. He was extremely knowledgeable about every car I asked about - and trust me - I asked him A LOT of questions. We test drove a few cars and he helped me narrow it down to the right car for my wants and needs. Once the car was chosen, I met with Ron to pick out the best coverage/protection plans and to sign the paperwork. He too was very knowledgeable!! Every part of my experience was smooth. (My favorite part was talking with them - I felt like I'd known them both for many years - all just clicked. It's like car shopping with your best buds!!) I really appreciate their help I will for sure stop to visit the next time Im passing through town.

Ellis Brazeal

Feb 26, 2015

I've had service visits to Tom Williams BMW for three different vehicles. Each time, the level of service exceeded my expectations. Al Fortunato has kept me well-informed, and the service has been exceedingly prompt. I can't commend them highly enough.

jmesser

Feb 24, 2015

Al Fortunato assistant manager of the Service Department keeps me informed about my car and really knows his stuff. I have owned Audi and Mercedes Benz and no one comes close to the excellent customer service Tom Williams BMW gives. I also would like to compliment the management for having a great loaner coordinator. I think Chris Teal does a great job with their loaner program. I would not want to keep up with how tuff a job like that would be.Keep up the GREAT work guys

SGlover

Feb 21, 2015

I enjoyed working with Karreem, he was very helpful. I love my vehicle, Karreem took care of me in a timely manner and showed me all of the features. The buying process, was handled smoothly and professionally.

teresa

Feb 21, 2015

I never throught that a saleman can be so nice and could work with me to find just what I wanted and he work out two deals. He was kind and knew just what to do. Rick is a great saleman and I would recommend him to everyone that I know that need a car. I had being to 3 other dealership and did not get the service that I got at Tom William.

doris

Feb 17, 2015

I am Ms. Robinson I just purchase a BMW Z with Mr. Larry it was a wonderful experience he was very professional and knowledgeable thanks,

x6dreamer

Feb 17, 2015

My husband and I spent a while searching for our dream car. We visited a few other BMW dealerships but were underwhelmed with the service. On a whim, we found Tom Williams. We live in Atlanta but I was so pleased right from the start with Jason we made the 2.5 hour drive to Alabama to make our purchase. Jason went above and beyond to answer all of our questions pre-sale (which was so important for us being out of state). He took extra photos for us and extra care answering financing questions. It was our first time ever making a purchase through a dealership so we certainly had hesitations, but after our experience at Tom Williams we would do it again. We appreciated the no-hassle, comfortable and low-stress experience. It was wonderful that my husband and I had a chance to take our car out pre-purchase for a spin just the two of us so we could discuss in private as well. Cy helped us throughout the financing. We felt he gave us fair options and add-ons, but did not pressure us or make us feel uncomfortable throughout the process. Cy and Jason truly made our experience seamless.

Fla737

Feb 16, 2015

I had a great buying experience from this dealership. Zac Grissett was a pleasure to work with when purchasing my BMW. Zac picked me up at the BHM airport and drove me to the Tom Williams dealership. We then took the car I was interested in for a test drive. After that we started on the financing and was able to get a great rate. Zac really did a great job after the paper work was completed. He gave me a tour of the dealership and then brought me into a room. In this room was BMW memorabilia on the wall with a car covered up with a sheet and a stand with the information about the car. I did not realize that it was my car that was under the sheet until I read the sign on the stand. When Zac uncovered the car it looked AWESOME! The 335IS was polished and the tank was full of gas! We then went over all of the features in the car in great detail. What a great time! Thank you Zac, Bev and Cy!There's good people in Alabama!!!

Hszymela

Feb 16, 2015

I approached the dealership with apprehension. I had been to several other dealerships and had been given little time or attention. Chris Cole met me at my car, eager to help. He immediately took me to the car I was interested in AND gave me the keys to take it for a test drive. The manager, John Scanlon was also extremely helpful and courteous. Cy in the financial department made the buying part of the experience quick and easy.

lstarr

Feb 16, 2015

An awesome experience, my son spoke with Zac and when I arrived at the dealership he had the perfect automobile for me, a BMW 320i in the most amazing color, Orion Silver. The staff is truly dedicated working after hours on a Saturday night to put me in a brand new vehicle, that I had no idea I was going to purchase. I am so pleased with my new BMW, it was simple, fast and easy. Thanks Zac and Ron, you two excel in what you do...I highly recommend this dealership, the best car buying experience ever!!Linda Lutfi

Miles

Feb 16, 2015

Everyone who assisted me was a real pleasure to work with. Shane McRay was my salesman and he was outstanding. Robert Fowler and Ron Durler were both very friendly and helpful. I would recommend Shane, Robert, Ron and Tom Williams BMW to everyone!

Richard

Feb 13, 2015

Everyone did an exceptional job. I have been dealing with this dealership since 1984 and this may be the best group they have assembled. Chris Cole was a terrific client advisor and Cy Cyphers is an excellent financial manager.

Unhappy

Feb 13, 2015

After Tom Williams Bmw drove crazy to come back to the dealership for 2nd delivery,they have a guy that spoke broken English,go over the car with me. Now that was and experience ,it made me want to return my Bmw.Thanks for the biggest waste of my time

Rey

Feb 12, 2015

Zac assisted me in selling your dealership my Mercedes-Benz. I was impressed with the attention to detail and his reassurance that I was well informed throughiut the process. To the point that I will buy my next BMW from Tom Williams. Regards, Rey

live4ever

Feb 9, 2015

Both Karreem and Zac were extremely helpful and very knowledgeable. Overall it was a great experience. I will definitely recommend Tom Willaims to all my friends!

Mike

Feb 8, 2015

Dealership and more specifically sales manager, Ed McGehee, were very informed about products, very helpful in making our selection of a vehicle to meet our needs, which options were best for our purpose in a new vehicle, very friendly. All of this led to a very pleasant experience in purchasing our new BMW. I would definitely recommend Ed and Tom Williams BMW to others.

Ziming

Feb 8, 2015

He is one of the best dealer i have ever met! I'm sure if i have the possibility to business again i would make more deals with him. He really helped me a lot, a very nice person! Excellent work!

jas09

Feb 7, 2015

Mr. Battles was an awesome client advisor. He made sure what we needed was given. Thanks to him I will recommend to others!!! Job well done!!! Satisfied customer

Jweaverg103

Feb 7, 2015

lee, went beyond helping me to fix my problem.when i thought all was lost.Nobody could fix the problem, he figure out how to get my flip phone to work with my new 750 .thank you jack

hunterm

Feb 5, 2015

Felecia Posey is an incredible sales rep! We haven't found the perfect car yet, but I'm confident we will. It has been a pleasurable, hassle free and, pressure free experience that is not found with a lot of dealerships these days. Very professional, top notch people.

wbierley

Feb 3, 2015

Chris did an exceptional job walking us through the lease process. We got my wife a 2014 328i and I went back the next day and leased an X3. Later in the year we saw a used BMW convertible that we helped our son, who will be stationed in Hawaii for the next three years, purchase.

shannon

Jan 29, 2015

Jeannie is a great sales person!! She was very hands on throughout my entire process. Basically my deal was worked by phone. My vehicle was purchased weeks ago and as of today jeannie still picks up her phone to answer any question I have...shes fabulous!!!

lHand

Jan 25, 2015

We had a great experience working with Jeannie! She is always there to answer all questions and is so helpful!! I cant say enough Jeannie is the BEST!!!!

jmo

Jan 24, 2015

Parker worked hard to find the make and model of the car that I was looking for. He went above and beyond at every step of the process - even staying late on a Friday night for a test drive. The way that he handled the details of my purchase made me feel like his only customer. I highly recommend Parker because he cares about his customers.

mikullatbellsouth.net

Jan 24, 2015

Jeannie was a delight. She was so professional and yet very personable. She made our first experience with BMW great! She was fabulous!Melinda Mikul

mmh1

Jan 24, 2015

an excellent experience! lee was very knowledgeable on the car and was very helpful. he was a pleasure to work with. Thank you TOM Williams BMW.

dcbuilds

Jan 23, 2015

No one would handle my problems or question until I was referred to Lee Kitchens- He handled my issues immediately and was very thorough in making sure I was Happy. I will never use anyone but him. Very professional and excellent at his job.

Wanda

Jan 23, 2015

I just bought my first BMW at Tom Williams BMW. Jeannie Swan was my client advisor and she was absolutely FABULOUS! She was so kind, and very knowledgeable of the car she was selling. I would recommend Jeannie to anyone wanting and needing a great car buying experience.Wanda

Jennifer

Jan 22, 2015

I bought my first BMW ever, a few weeks ago, from Tom Williams BMW. Ed McGehee was very patient explaining all the bells and whistles! I brought it back in this week to have satellite radio installed, and was ably helped by Lee Kitchens and Al Fortunato. Lee in particular was extremely helpful, and is a credit to the dealership. Everyone I have come into contact with at the dealership is incredibly customer-oriented, friendly, and helpful. They have all made the purchase experience easy, and of course the car is top notch. I may now be a lifer for BMW!

Shelia

Jan 21, 2015

BEST in class...BEST in service....BEST in quality...Overall, the BEST!!!!!!Our experience with Jeannie was awesome. She was knowledgeable, friendly, helpful, and NOT pushy! Jeannie worked with my husband and I until we were satisfied. She keep her word and always did what she promised. Jeannie helped me to explore my new 550i and she made sure I had all contact information for future assistance if needed.Thank you Jeannie for all that you do! It was a pleasure working with you.

Scott

Jan 20, 2015

Lee was very helpful in explaining the exterior and interior functions I needed to know about my 328i. He was very kind! When I received my car back it was on a full tank of gas and washed! Thanks Lee for all of your help!

PB1965

Jan 18, 2015

Lee provides the best customer service by driving all the way to my home to program the garage opener on my BMW. He is vey knowledgeable about the car and answered all my questions.

0015bmw

Jan 17, 2015

Lee, I can't thank you enough for helping me during my follow up delivery! You helped me understand all the options on my 5 series and even topped off my fuel tank. THANK YOU THANK YOU!

PFK

Jan 14, 2015

Jeannie, Thank You so much for your excellent customer service! I really appreciate all you did to find my beautiful car and to make the transaction happen. You were so polite and attentive, and made me feel like a VIP at delivery. :-) It was a GREAT experience and I truly appreciate all you did for me, and I look forward to continuing to work with you. Thanks again for everything! Paula Kaylor

GStokley

Jan 12, 2015

Traveled all the way from Crawfordville, FL to purchase my car. Best price by far over everyone I looked at.

jq58

Jan 12, 2015

Lee, took what seemed overwhelming and made it easy to understand.I met him the day I bought my new 328i. He explained what the Genius Program is and how I can take advantage of it. A few days later Ann called and I made an appointment for me to come back to the dealership and help me with some questions I had. Lee,was such a help to me! He is a very patient .He answered all of my questions/concerns with ease and even showed me features of my new car that I did not know about before. He, along with the Genius Program, is a wonderful asset of Tom Williams BMW. Thank you,

terjacks852

Jan 9, 2015

Jeannie, I cannot thank you enough! You were great and soooo very patient : )I appreciate your enthusiasm and thoroughness. I love my car...it's perfect and exactly what I wanted!

Tina

Jan 4, 2015

I purchase a 745 BMW everything was great. My sales person was awesome. The price was reasonable and great customer service. I would recommend Tom Williams BMW to anyone who is looking for a nice vehicle.

Tiggy10

Dec 31, 2014

Our experience exceeded our expectations from the moment we stepped into the dealership and after our purchase. The BMW genius Lee was an exceptional experience. Thank you, John and Lee

opey

Dec 29, 2014

Larry is an awesome sales person! He was not only knowledgeable, but very patient, and courteous during the selection process, all with a 'smile' He helped me identify a vehicle that met my needs. And after the sale, Lee did an excellent job in taking me through the features on the X4.. Good job guys!

Armymom

Dec 28, 2014

Lee, who is the Genius that worked with me after our purchase is a real asset to Tom williams bmw the hands on tour of my X5. This car is amazing. Safety was critical to my search in a new car. Had no idea I would enjoy driving so much. Lee,really showed me all short cuts and explained safety features in detail. Plus I had a great time ,Yeah!

Loving it

Dec 26, 2014

Great to work with my very own genius on my new x3. Thank you,Lee for showing me the ins and outs of my car & great customer service. Thank you.

bulldogx3

Dec 23, 2014

Exceptional service and professionaism at Tom Williams BMW.highly recommend doing business with Chris and Lee.Chris found the best X3 for me.Lee, helped me figure out all the featureson the car .Outstanding Job!

Hello

Dec 22, 2014

Great service! This dealership and salesperson tries to make things right! They seem to really want to be sure you're happy with all aspects of purchase.

nunya12

Dec 17, 2014

Pam is extremely diligent! She was consistent with sending me everything that became available that was within my search criteria. She didn't hound me and make the process annoying but she did a great job of checking in on me to make sure I got what I wanted.Thanks Pam!

Bimmer57

Dec 13, 2014

Lee, was beyond patient helping me establish a new Bluetooth connection, he was able to help me through the set up after waiting for over 25 minutes on someone to help me in service.but regardless, Lee , was very helpful ,Great service and thank-you for taking the timeout with all the little tech questions I have.Thank you again.

epowings

Dec 13, 2014

I'm a new BMW owner. I knew what I wanted, so I had to order it and wait. But Robert Brown kept me informed every step of the way from Germany to Birmingham! I was apprehensive about that fragile break-in period for a new car (this is my first new car in 25 years), but when I picked it up, they laughed and told me, "IT'S ENGINEERED TO DRIVE! JUST DRIVE IT!" And it has driven like a dream! (Was I really doing 95 mph to pass that car?) I didn't realize how hard all my other cars have been to drive! Tom Williams BMW is a huge dealership, so I figured I'd blend into the background after I made the purchase. Boy, was I wrong! Every time I've been there, people know my name, check on my concerns, and make sure I understand everything about my new car. The Encore Visit with Lee Kitchens was over-the-top! I ordered every gadget you can get on a BMW, so there has been much to learn! We were short on time due to my schedule, not his, but he made the most of every minute. It may not be a big deal to you, but I noticed that when he brought my car back after filling up the tank (part of the Encore experience), he replaced the seat position to MY setting. Little things count! I work A LOT, so I couldn't get out to the dealership for Karreem Battles to help me optimize my Harman Kardon sound system. No worries, he was able to talk me through it over the telephone! Al Fortunato was a prince in Service, and made me feel very comfortable. In short I highly recommend Tom Williams BMW for sales, finance, service, and the whole BMW experience!

Thomas W.

Dec 12, 2014

Justin in service took excellent care of our car when we were in a time of need! Clean facility and very supportive staff! Would recommend to any one.

Jeannette

Dec 11, 2014

I have had several BMWs and always go to Justin to handle all of my service needs! The staff is always friendly and the dealership is nice and clean!

Toby Coblentz

Dec 11, 2014

Our BMW broke down on the interstate while we were headed home to Florida. Didn't know anyone at the dealership but they were very helpful in getting it fixed and back on the road that day. A service tech named Russel Johnson even stayed overtime to fix our car and help us get back on the road.

Dawn

Dec 10, 2014

Friendly staff. Great customer service. The car wash after my service was a nice touch!

Ellen

Dec 10, 2014

Everyone was friendly, the service was very quick. Wonderful experience overall!

bobbibama

Dec 4, 2014

I was so fortunate to have had Jeannie Swan as a sales rep. I had never owned a BMW, just thought I wanted one, didn't even know how to drive and park! She listened to my wants and concerns, took me out on SEVERAL test drives, explained everything so patiently. Made me feel like I was her friend, not just a client. She took all my comments into consideration and found exactly what I wanted...not on the lot but in California! She was so knowledgeable and patient and spent a great deal of time explaining all the extras of the car.....and I LOVE IT!I consider her a friend and will definitely buy me next BMW from her....Thank you Jeannie!

luvourcar

Dec 4, 2014

4th purchase from this dealership, have NEVER been dissatisfied with any of our sales experience, but Jeannie....words cannot describe her. She's a great asset to have. Can't wait to buy that next car!!!!!!!!

RQ

Nov 30, 2014

I highly recommend this dealership. The atmosphere is friendly, helpful and informative. If you are looking for great deals , then this is the place to go! Contact Parker Rosenburg he was great to work with . He had all the information ready for us before our arrival and worked hard to answer all our questions and give us the best possible deal. He also calked us multiple times after our purchase to see if we were satisfied and if we had any questions .

Stacy G

Nov 26, 2014

After trying to buy a 550GT from 3 other Atlanta dealers in two days, I called Tom Williams.I had the best car buying experience of my 40 plus years of buying cars! Jeannie Swan was one of the most knowledgeable people I've ever had the pleasure of talking with and Andrew Anderson was just icing on the cake. Fresh from the WORST BUYING EXPERIENCE EVER at the hands of an Atlanta BMW dealer, I was treated like royalty and bought a better car with more equipment, CHEAPER!For your best shopping experience EVER ,Try TOM WILLIAMS BMW.Bill Gore , Jr.

auonly1

Nov 25, 2014

"Genius Lee is knowledgeable and very patient.."After having our car a few weeks and taking a list of questions for the BMW Genius, we presented our list to Lee and we had the best time with Lee as he patiently set the car up for each of us and then answered all of our questions.

debmn12

Nov 21, 2014

"New BMW "Love my car, and Parker & Lee did an outstanding job of showing me all the features, thank you, for being patience explain my car in detail.

judy.horton.5

Nov 20, 2014

Lee Kitchens led my orientation and was extremely knowledgable, efficient and friendly Ed, my salesman, was very helpful nice to work with. Thanks so much

ruffus11

Nov 18, 2014

I never would have dreamed I would get such a deal at Tom Williams. The service was as you would expect from such a well respected dealership, and I will go their first next time. Thanks!

Annlauren

Nov 17, 2014

I always love going to Tom Williams BMW! This was my second purchase, and I will continue to keep coming back! I totaled my first BMW, and I was fortunate to have Riley Fuller to help me with my second BMW purchase from Tom Williams. I was looking at other cars, but the friendly atmosphere at BMW made me want to come back. The whole process of getting my new car could not have been easier. Riley was so great to work with, and I will definitely recommend my friends and family!

JaniJones

Nov 16, 2014

Jeannie was a delight to work with. Her energy and patience was the perfect combination in helping us decide on the BMW for us! I will continue to recommend her to friends and family

bjbv

Nov 14, 2014

I stopped by the dealership on a whim I had not given serious thought of buying a car until after the New Year but when I walked into the dealership I was impressed immediately by the staff but it was my lucky day to get Jason to help me decide on which model etc. He was very knowledgeable, so polite with a great personality. My first BMW Jason and I were so excited. I've been back for my enform but Jason did not have a customer and came right over to speak with me about any concerns I had. I've been back again for car wash same thing so friendly and helpful. Jason is definately a valuable asset to this dealership. I hope he will be there each time I come in.

olemiss1234

Nov 14, 2014

first time BMW buyer and it was a pleasure to have Kareem Battles be my sales assoicate. He was polite, detailed, and highly professional in all aspects of the process and Lee, BMW genius took the time, that i expect when buying a vehicle of this type, to show me the functianlity of the car. he was very thurough and pleasent. Thank you

souldeliverer

Nov 14, 2014

I had my local BMW dealers (FL) searching for a vehicle with certain packages. They told me it would be nearly impossible to find this particular vehicle, so I took it upon myself to search. I found the exact X5 I wanted at Tom Williams BMW! I called to speak with a Sales Associate, and was fortunate to be placed with Larry Carpenter. I was a little leery doing a car deal out of state, and sight-unseen, especially because the transaction would be involving a trade. I Told Larry Carpenter over the phone what I needed for my trade ($2k above what CarMax offered!), and he promised me he could do it. I drove for ten hours to Tom Williams BMW, just praying that Larry Carpenter was a man of his word. Much to my relief, not only is Larry Carpenter a man with integrity, he is a customer service guru and a BMW genius! He made me feel so welcome, and put me at ease immediately, reassuring me that the numbers we spoke of over the phone were solid. He made the transaction easy, quick, and efficient. He then gave me an amazing tutorial on the myriad of features. He blessed me, and sent me on my way. He has even reached out a couple of times to check on me! If you are in the market for a car and want the old-fashioned service, paired with modern expertise, give Larry Carpenter a call. I promise he will take outstanding care of you!

honeybr

Nov 13, 2014

Thank you to the Zac, at Tom Williams BMW. And Lee, for their high quality customer service. Zac,made my purchasing experience a pleasure and I would highly recommend them to my family and friends.

pauldjames

Nov 13, 2014

I had the pleasure of purchasing a new 2015 535d X Drive car from Jeannie Swan. I found Jeannie to be very knowledgeable and professional. She went above and beyond in reviewing the car and features to me. I had many questions and Jeannie answered all of them in detail. I am totally satisfied with the car and the sales service provided. Purchasing a car from Jeannie Swan was a great experience! I highly recommend Jeannie Swan and Tom Williams BMW.

bama1fan

Nov 12, 2014

Best car buying experience ever. Professional, friendly, and dare I say it was the Best car buying experience.They went above and beyond to get my deal done. Jason is a true professional and lee the BMW Genius was very knowledgeable and took the time and made sure that I,understood my new BMW ..... .

tmcorpservices

Nov 12, 2014

Over the past two years I have bought 4 cars from Parker and I always receive great customer service. He is very knowledgeable about the cars that he sells and make me feel right at home. I look forward to doing business with parker and Tom Williams for many years to come!

Dbarbee7606

Nov 11, 2014

Jeannie was very friendly and went above and beyond to make sure our car buying experience was exactly what it should have been. Hope to do business with her in the future. Best of luck Jeannie. It was a pleasure.

elainetangye

Nov 11, 2014

Jeannie Swan is the best person to work with to buy a car. She actually does most the work, but she makes it seem easy. She listens and hears your concerns. If she doesn't know something she will readily admit it. Immediately she seeks the answer for you. Before you know it she addresses your other concerns even after you may have forgotten them. She is patient and very pleasant. I couldn't have asked for a better experience.

Joepawbu

Nov 11, 2014

I purchased my wife a new 2007 BMW sedan several years ago - and I fell in love with it...I had thought several times about buying myself a BMW but had a relatively new Explorer Eddie Bauer and had no reason to shop for another vehicle - until I stopped in and had a conversation with Jeannie. I had been driving an SUV since 1991 and certainly did not want to settle for a sedan. Jeannie showed me several X5 vehicles and I knew that I had to have one. I was very pleased with the manner Jeannie handled the transaction. Since that time she has followed up with me and asked if i needed additional help. I had very positive experiences with Brooke Moseley in Accounting, Sterling Scott in Service, and with Riley Fuller also in the sales department. I would certainly recommend Jeannie and her co-workers to my friends and family if they are car shopping...thank you, Jeannie...

wendybama

Nov 11, 2014

Jeannie is, without a doubt, the best car salesperson that I have ever had the pleasure of buying a car. No pressure, patient, and very knowledgeable. She made the process of buying my BMW magical and fun. Everyone I met at Tom Williams BMW was friendly and helpful and made my experience very pleasurable. I will recommend Jeannie Swan and Tom Williams BMW to anyone looking to buy a BMW. As for Jeannie, I cannot imagine anyone making the car buying process more fun for me and she definitely understood my needs and wants. Thank you, sweet lady. You are the best.

allie.saxon

Nov 10, 2014

Lee got me in and out within 5 minutes! He fixed the problem while I was paying, so I had basically no wait. Not only did help me within a short amount of time, he was super personable. I would love for him to help me in the near future and recommend him to anybody that needs assistance at Tom Williams BMW.

evelyn.mccray1

Nov 10, 2014

The entire experience from beginning to end was awesome.......Staff, especially Sales, Chris Cole and Finance, Ron Durler were exceptional. I would recommend this dealership to family and friends.

ronica

Nov 10, 2014

Enjoyed my experience at this dealership for my first BMW purchase. Lee was my BMW Genius and he didn't disappoint. He answered any questions or concerns I had as well as making himself available for future inquiries. Kareem was great with handling the purchase and escorting me to others at the dealership that made the overall experience move smoothly. With service like this, I'm sure to purchase more in the future. This may be the beginning of something great for my auto purchasing experience!

jason.autrey.3

Nov 8, 2014

Waiting to hear back but the follow up has been amazing! Hopefully we can make a deal! Pam has been great so far, and look forward to working with her!

Katy benitez

Nov 7, 2014

Zac, was very professional, we would purchase a car from him again. Cy in the finance department was professional as well. Both very thorough and provided great customer service

steponme1300

Nov 5, 2014

Everyone that assisted me was great. If I had any questions or concerns it was taken care of in a timely manner. Very knowledgeable in every aspect and Very helpful and friendly!

Nikki Wilkerson

Nov 4, 2014

I purchased a used BMW from another dealership that ended up giving me problem after problem. The last major issue left me without a vehicle until John Ard was able to get me a courtesy vehicle so that I could continue to travel for work. When I found out that my BMW was permanently damaged Josh directed me to Jeannie. He said she would be a perfect fit for me and he was right. I felt like she took care of me the same way she would her own daughter and she got me into a better vehicle that I love.

shanyn.templetonwilhite

Nov 2, 2014

Love Tom Williams and Jeannie Swan! She is extremely knowledgeable. I felt no pressure... just introduced to beautiful cars. Will definitely be back for next BMW!

dholt03

Nov 1, 2014

My experience at Tom Williams BMW was very exciting. Since I live in the neighborhood, I would often drive by and look at some of the BMW's. I believe in the power of pray and I would pray that one day the Lord would bless me to be an owner of a BMW. Well my prayer has been answered. I believe I had the best salesman ever, Mr. Chris Cole. He was very professional and did not pressure me at all. I felt very comfortable and welcomed to the Tom Williams complex. I am very grateful for the experience and I will never forget Chris nor the experience I had in purchasing my 1st BMW. I am really enjoying my new BMW. I am very blessed to drive my dream car. I THANK GOD FOR MY GIFT! And thank you Chris for being an awesome salesman and really nice young man. Debera Holt

SFrancia

Oct 20, 2014

I just completed a purchase of my first BMW. I love the way they do car selling at Tom Williams. No pressure at all. Larry Carpenter, our client advisor, is so knowledgeable, very patient, and extremely helpful. Next time I need another car, I will definitely go back to Tom Williams BMW and look for Larry again. I surely will highly recommend him and the dealership to all my friends!

Glor123

Aug 5, 2014

Everyone I worked with at Tom Williams BMW was honest, courteous, and very attentive to my needs. I could not have had a better car buying experience! I highly recommend purchasing your next vehicle here.

Katlyn739

Aug 5, 2014

This dealership provides the best experience possible when buying or leasing car. Currently, I am leasing a 2013 BMW 3 series and I absolutely love it. I have had it a little over a year and have had nothing but positive experiences with sales, finance, and service. My sales guy, Kimel, was patient and informative while I shopped different models. When I finally made a decision, the finance department was extremely knowledgable of different warranties (I ended up getting the 1 year tire warranty which I would highly recommend). Lastly, when I my car alerted me to get my oil changed which I have to mention was not only on the dash but by email ( how cool is that?!). The service department is wonderful, I scheduled an appointment and was in and out in 10 minutes with a loaner car ( a BMW 5 series). This dealership sales a top notch product and have a top notch team doing it. They truly want to help you get into the right vehicle without any judgment you might find somewhere else. I will definitely be a return customer and would recommend them to anybody!

yunanlee

Jul 23, 2014

Jeannie is a nice dealer, she is always patience!!! And she also willing to help you after your buy the car. She is really nice!

bhmrsb

Jul 11, 2014

We were buying a used BMW. We got to inspect underneath the car and all other areas without hesitation by our Sales Professional Brooke Moseley. She was very knowledgeable allowed us plenty of room to get to know the car prior to buying. We enjoyed the experience and the car was beautiful when we came back to pick it up. I would recommend Tom Williams BMW and Brooke Moseley.

colinpik

Jul 11, 2014

Worked with sterling at the dealers service department would never go to anyone else. Answered all my questions and put my mind at ease regarding my service 10 out of 10

CarLover83

Jul 8, 2014

I took my X3 in for service and the staff was incredibly friendly. Taylor was quick and efficient with my service. Very satisfied!

billedd

Jun 5, 2014

I bought a used BMW and took to it Tom Williams BMW service to get a few questions asked and just to talk to a service adviser about the vehicle in general. I could not have been more impressed with Allen and Troy. They were very knowledgeable, courteous, and willing to do whatever it took to assure I got my questions answered and was satisfied. They did not kill me with kindness and instead were professional and friendly. I felt like I was talking to someone I could trust. I had a small issue, no fault of theirs at all, and expected to get into a discussion about the issue and fight for my side of the story. I got nothing of that all. I brought the issue to their attention and they simply said "no problem, we will take care of it", period, end of story, no hassle, no "fighting" to convince them of my side and that they should take care of it.If all dealers and other businesses that have to deal with the public face to face had employees like Allen and Troy and treated their customers the way they treated me then the world would certainly be a better place.I am relatively hard to impress and these two immediately surpassed my expectations. Give them a raise or a day off - they earn and deserve it

rwahidi

May 21, 2014

I bought 3 BMWs and 1 Mini from Tom Williams and rate my experiences as excellent. Although I have a BMW dealer in my town, I feel more comfortable with Tom Williams BMW and especially Zac.Zac sold me 3 BMWs; he is professional, friendly, and tries his best to make the deal work. He and other staff are never pushy. I always get a fair appraisal for my trade ins and good pricing for the new vehicles.I also bought a Mini from Tom Williams. Valerie was my SA and she was awesome.The fact that I bought 4 cars from Tom Williams with the same SA says it all.The service department personnel are great and I trust them.I definitely recommend Tom Williams BMW and Mini; and Zac and Valerie as the SAs.

BMW Lover

May 10, 2014

Tom Williams is the worst!!! Unprofessional administration, sloppy service, disorganized corportae structure. Overall, Tom Williams consistently provides a miserable experience in every regard. GO ELSEWHERE!

Harry35243

Apr 28, 2014

I just completed my second car transaction with Larry Carpenter of Tom Williams. Larry is knowledgable about BMWs but is low key and doesn't pressure a sale. Larry was the biggest part of my return business to Tom Williams. He's a class act. I like the way the dealer handled negotiations and delivery was a red carpet experience. The finance team was outstanding. Having had a previous car with Tom Williams I have also had only positive experiences with the service department. This has NOT been the case elsewhere with other brands.I will definitely work with this dealer in the future and would recommend them without hesitation.

dsexi

Apr 24, 2014

Service was great!!! Zac explained everything thorough because I had a lot of questions but he was very patient with me.. Will most definitely be sending more customers and coming back myself. Thanks Mr Zac!!!

Kcbluiz40

Apr 24, 2014

I have used this dealership on 3 occasions I have bought 2 cars and my son bought one. Zac goes out of his way to be helpful and to make the" deal " work. Service very helpful. Love the BMW product

David0423

Mar 30, 2014

Brought my BMW X5 to Tom Williams for servicing. Was met by service advisor Al. He made a quick review of my vehicle. Told me it was all covered under warranty and that Casey would be handling the repair work on it. Al arranged for a loaner vehicle. A few hours later he called me and told me the vehicle was finished. When I came out to pick up my X5 , it had been washed and vacuumed, and there was no charge for the work performed.

Lexus Buyer

Mar 29, 2014

I have tried multiple times to have questions answered about a used car to no avail. They won't call me back! I was even told the sales manager would call me back - guess what, nothing. If they'd answer my questions I would buy the car. Guess they don't want to sell it too badly.

whizdom41

Mar 21, 2014

great service, really took care of me, nice car, thorough sales team, trustworthy, dependable, fast.. would definitely recommend to anyone looking for a bimmer.. I'll be back

achen6

Mar 20, 2014

After talking to a couple of BMW dealership, I decided to purchase the car from Tom Williams because the excellent service provided by my sales adviser Brooke. She was very attentive, professional and knowlegeble, made this purchase a very pleasant. I will definitely purcahse another car from Brooke. Also Alonna in the Finance Department did a great job getting all documentation completed in such short period of time.

johnnatarver

Mar 20, 2014

My experience with Chris Cole was excellent. He was very Professional and made me feel very secure when purchasing my car. I also was impressed with how fast the whole process went. I intend to go in the morning to view another Certified Pre owned BMW and Chris will be assisting me again. I would highly recommend him to my friends and family when purchasing a vehicle. I have already mentioned Tom Williams to my Co Workers and Chris Cole.Sincerely, Johnna Tarver

jr62481

Mar 20, 2014

Great experience. Shane was very patient and helpful. I don't even live in Birmingham but got such a great deal and great service that I bought the car here and had it shipped to me in Florida. Would highly recommend!

ltcjc

Mar 20, 2014

I have bought every car I've owned in the last eight years from Kareem and Tom Williams. This is true even though I now I live 100 miles away. I offer them a chance to beat or match any other dealer's price and they always do.There are no surprises and I always get what I pay for.

blake917

Mar 19, 2014

My husband and I purchased a brand new BMW 3SERIES recently. We had the pleasure of working with Chris Cole. He was amazing! He was so professional and extremely patient with us during the process. He worked very hard to make sure that I was able to have everything I wanted on my new car. I was having a difficult time making a decsion and not once did he ever get impatient with me. He definitely went above and beyond to make sure I was completely satisfied. I love my car! Chris has also checked on me several times since our purchase to make sure I was still loving my vehicle. I would definitely go back just to do business with him.

Christy Thompson

Mar 19, 2014

Jason was very knowledgable and non pressuring. The car drove very nicely. We are in the market for a diesel. Hopefully, we will purchase a BMW in the next year.

Drsbarron

Mar 19, 2014

It was a pleasant experience from start to finish. We appreciated the personal attention that we received and the dealership's willingness to search for the car that we desired.

fanglin

Mar 19, 2014

I worked with Jason about an Audi or BMW and after seeing their massive inventory I was torn between the two. Very extensive product knowledge! After speaking with Jason, I am leaning more towards the BMW. Super friendly staff and very knowledgeable.

Janice2006

Mar 19, 2014

Jason exceeded my expectations in all regards. He went over and beyond what any sales representative has ever done. He listened carefully to want I was looking for and found exactly what I really wanted. I would always want to do business with Jason in the future. Janice

JoGuthrie

Mar 19, 2014

I was considering several vehicles until I met Jason Eldridge at Tom Williams BMW. I had never driven or owned a luxury car before and was apprehensive. Jason was enthusiastic, positive, and made me feel like I was making a good decision in purchasing an X3. He spent several hours with me on the lot and in the vehicle, explaining vehicle differences in body and technology. I was instantly impressed with the workmanship of the vehicle as well as the way it handled on the road. Once we selected a vehicle, Jason stayed with me, giving me his 100% undivided attention, to make sure I understood all the amenities. Before the morning was through, I owned the X3. I have purchased several cars in the past and must say that Tom Williams' purchasing process was quick and easy. As a single female, I had many questions but all were all answered to my satisfaction. There was no haggling over price and I felt no pressure or rush from any of the employees to purchase the car. How nice! I was introduced to the service dept., the general manager, and also given a tour of the facilities. It was a great experience.

kellybarnes1

Mar 19, 2014

Our experience was very pleasant. Jason was very knowledgable, courteous & detail oriented. I would definitely recommend the dealership & will be a repeat customer. Thanks for making our purchase a success!

kimsydel

Mar 19, 2014

Great Experience. We looked at a few dealerships before we decided to purchase from Tom Williams. Jason, our salesman, was very knowledgeable, professional and worked hard to make sure that we were satisfied. The service and attention at Tom Williams are unmatched. Highly Recommend!

Lenderman

Mar 19, 2014

We visited the dealership to take advantage of the car care clinic. While there we met Jason. We found him to be friendly and very knowledgeable. He listened to what we would like in a new car if we decided to trade. Jason explained all the new features including the four cylinder engine in which we were interested. Jason showed us several cars that might interest us. He had our 2008 appraised and helped us negotiate a price with which we were comfortable. Jason then spent time with us explaining and demonstrating how the updated features worked. He was patient and answered all our questions and invited us to come back to see him with any more questions after driving the car. We were highly impressed with Jason.

michelleakins

Mar 19, 2014

I could not be more pleased with my experience at Tom Williams BMW. I feel like Jason went above and beyond to accommodate me and ensure I was pleased. Awesome experience!!

Mmm1990

Mar 19, 2014

I had an overall great experience with Tom Williams BMW customer service. Shane and Bryan both made buying my first BMW fun and exciting. The entire staff was friendly, professional and helped me find the perfect car for me. Unlike other dealers I had visited, I did not feel pressured or rushed into buying anything. They gave me a great deal on my trade in and I would 100% recommend Shane, Bryan, and the staff at Tom Williams to anyone in the market for a BMW.

sginwrig

Mar 19, 2014

***** Five-Stars to Jason EldridgeMy experience with Tom Williams was exceptional due to my salesperson, Jason Eldridge. Jason made the experience as nice and smooth as it could be. He worked with us as a customer and meeting my needs. He met every expectation regarding the vehicle, price, service, customer service, financing, features, etc. I would certainly recommend Jason and Tom Williams to others. I give Jason five-stars for the customer friendly approach. And for the sales experience, knowledge of the product, time, demonstration of the vehicle, patience and professionalism he exemplified. Great job Jason! Much continued success!

airbailey

Mar 18, 2014

Chris was vary friendly and easy to deal with. He arranged to have us picked up from the airport and Keith (i think) was there when we landed This transaction could not have gone any smoother The car was exactly as he said it was Thanks Dan Bailey

Alyscarpent24

Mar 18, 2014

Brooke was wonderful!! We are still in love with our car!!! Been a great car!!! Will go back for sure! Thanks Brooke for such a positive experience!!

lauramhubbard

Mar 18, 2014

Pierre was extremely patient as we worked through the shopping, test drive, and transaction experience over a period of two days. Pierre worked with my husband to work out the details on the purchase of the vehicle on a Thursday and was very patient when we waited to purchase the vehicle until the next day, so that I could test drive the vehicle also. The test drive was low pressure and relaxed, and he took me on a route to ensure I really got a good feel for the vehicle, both on the road and highway. When we were ready to finalize the details, he was ready for us with the appropriate paperwork to ensure a streamlined process.

planters71

Mar 18, 2014

Each of the guys named above were professional, friendly, knowledgeable. None were in any way pushy or tried to get us to buy something we didn't want. I was very impressed particularly with Bryan and Shane as they were our primary contacts. I say, give them all a raise!Mark Midyette

adupont

Mar 14, 2014

Chris and the BMW Staff were very friendly, responsive and eager to answer our questions and resolve any issues. Chris was able to find us a great car that fit our needs at a good price.

jdelathouder

Mar 12, 2014

Brooke has become my go-to sales person at Tom Williams BMW! Her service was exceptional, as she truly went above and beyond in locating exactly the car I was looking for. Her diligence, patience, and personable salesmanship provided a memorable and positive buying experience, something that I have never received at any other dealership. I won't purchase a car from anyone else, and I have highly recommended her to friends and co-workers. Thank you, Brooke!

ecm86

Mar 11, 2014

Over charge for everything. Damaged my car in three places the made me pay to fix it. Every time I go to Tom Williams BMW, they break something new on my car. The work quality is terrible and the service is worse.

e902009

Mar 10, 2014

When you are forced to have (warranty) service at a particular location, customer service suffers. There's no incentive for customer satisfaction and it shows. I have been consistently inconvenienced and underwhelmed by this group. Twice I've had an 8:00 appointment which has not been looked at come ~4:00 forcing me to wait 2 hrs to get an enterprise rent-a-car. Some young weasel of a sales advisor always gives the same excuses about being really busy, never once apologizing. If you don't have time to service the vehicle, don't schedule the appointment. Bottom line. I've had a scheduled battery replacement rescheduled because they couldn't get to it as well. Anyways, they ignore service bulletins and have been a general waste of my time from day one. Detail shop they use is also sub-par. Never thought I'd be excited for my factory warranty to expire. Drive to Tuscaloosa or Decatur if you can. Rant over.

mijohnson985

Feb 28, 2014

I highly recommend my Purchase Advisor to anyone interested in buying a new or used vehicle. She was very professional, direct and very knowledgeable. Thx

jtthompson1

Jan 19, 2014

I contacted Pam with Tom Williams BMW on 1/16. During our conversation, I told her that I was relocating to NYC and had received offers from my hometown dealer for both vehicles, however would be willing to sell them to Tom Williams if they could match the offer so that I did not have to transport the vehicles. She asked me for the VIN numbers, Mileage, and various details concerning the state of the vehicles. The following day on 1/17, following lunch I received a phone call from Pam telling me that Tom Williams would like to purchase both vehicles from me for the price we had discussed ($25,000&$38,000). I told her that was fair, however I would not be coming to the dealership to negotiate as I already had offers. She assured me that there would not be any negotiating and Tom Williams would pay the agreed amount. Shortly after, I received a phone call from Client Advisor, Chris Cole, who made arrangements for our appointments in the afternoon. (Its an hour round trip for me) Following the inspection of the vehicle, which was credited as perfect condition, I was offered $3,000 less on both vehicles than what was assure I would receive. Tom Williams BMW Sales Manager Robert Fowler contacted Pam in concern to the prices I was offered and both Pam and Tom Williams Mini Sales Manager, John Scanlon, confirmed the offers were made to me. However, Tom Williams BMW refuses to honor the verbal commitment they made to me.

dagill

Oct 28, 2013

Let me preface by saying we are not affluent people. We are both educators; however, we do own three BMWs. This is probably our fourth experience with Tom Williams BMW in Birmingham. None of our experiences have been pleasant, but I do feel the need to write a review based our visit today. First, our appointment was on a Monday October 28, and it just so happened to be the day of their Halloween costume contest. My husband and I arrived early for our appointment in hopes that we would be done soon enough to grab a quiet lunch together. We were told it would take approximately two hours to have car serviced--oil changed and brakes measured. For the next two hours we observed a large number of employees frequenting an apparent spread of snacks brought for the costume contest. We found it interesting that so many workers had so much free time to participate in the festivities. It was almost ludicrous. After two hours, our advisor came to speak with us about our car. He had informed us that the oil had been changed, but did we want him to see what was going on with the check engine light. Rather puzzled, we said "Well since that was the purpose stated when we made the service appointment, yes please do ." One more hour later, we were informed that we had several items that needed attention. None of which were the original problem. For $1200 plus $125 to glue the rearview mirror that had detached, they could repair all the named problems and have the check engine light go off. We opted not to have the repairs done there and told our advisor just that. After another hour, we finally asked if we might be able to get our car and go home as it was sitting in the service entrance. Four hours to have our oil changed and watching at least ten or more people have their cars serviced and returned....we assumed we were not part of the VIP service. BMW may be the ultimate driving machine, but Tom Williams is far from the ultimate service location. By the way, the check engine light went off after the regular maintenance was performed. After our maintenance warranty expires, we will not do business with them ever again.

VDA

Oct 21, 2013

They need older mature mechanics . The kids they use are barely over 16 ! They repair your vehicle really fast ! Also they make Mistakes! This is by far the sorriest dealership I've ever dealt with ! I've owned three cars ! The 2006 750 Li is the top of the line lemon ! I sure miss German Auto ! They knew how to fix your car! Tom Williams is a joke ! I'm going to purchase me a car from a reputable dealer and a equally Auewsome service department ! They only want money at tw! Service is the fardest thing from their mind!

SJordan-Maine

Aug 18, 2013

I never would have thought that buying a car would be so easy and so much fun, especially when I live in Maine...I picked up the car in SC...and the client advisor was in Alabama. A quick back story synopsis - While I presently live in my home state of Maine, I lived in B'hm for 16 years. This dealership kept my 1978 320i in true" fun to drive" form. I just retired. A new 328xi Sport Wagon was to be my retirement present to myself. I wanted to take delivery at the BMW Performance School in SC. That being the case I figured I could buy the car from any dealer. My first thought was to contact Tom Williams because of my past relationship with them and how they have treated many of my friends over the years. I was lucky enough to have Niyse Burton as my client advisor. She and I did the entire deal via email. She quickly answered any question I had. She was knowledgable, personable and never pressured me in any way to buy a car. She sold me a car by never trying to sell me one. All paperwork was exchanged using scans and email attachments. Only the final part, the part where I turned over a check, had to be done using originals and FedEx made it an overnight event. Ms. Burton handled all the arrangements for me to take delivery at the Performance School. All I had to do was get a flight to Greenville, SC. The Performance School experience is SO MUCH FUN! You will leave there not only with your new car, but with a huge grin on your face. Certainly mine was an experience made possible by electronics and the Internet. It was the people, however, that made it effortless. To a person everyone at Tom Williams and everyone at the Performance School couldn't have been nicer. So, let me highly recommend that you take delivery of your new BMW at the Performance School. And, if choose to do so, buy the vehicle from Tom Williams regardless where you live. The price was a good deal. Your experience will be easy and problem free. You will leave Greenville, SC with a new respect for the abilities of your car. As you drive home you will realize that you are still grinning. I still am.

dirigo9871

Aug 17, 2013

I never would have thought that buying a car would be so easy and so much fun, especially when I live in Maine...I picked up the car in SC...and the client advisor was in Alabama. A quick back story synopsis - While I presently live in my home state of Maine, I lived in B'hm for 16 years. This dealership kept my 1978 320i in true" fun to drive" form. I just retired. A new 328xi Sport Wagon was to be my retirement present to myself. I wanted to take delivery at the BMW Performance School in SC. That being the case I figured I could buy the car from any dealer. My first thought was to contact Tom Williams because of my past relationship with them and how they have treated many of my friends over the years. I was lucky enough to have Niyse Burton as my client advisor. She and I did the entire deal via email. She quickly answered any question I had. She was knowledgable, personable and never pressured me in any way to buy a car. She sold me a car by never trying to sell me one. All paperwork was exchanged using scans and email attachments. Only the final part, the part where I turned over a check, had to be done using originals and FedEx made it an overnight event. Ms. Burton handled all the arrangements for me to take delivery at the Performance School. All I had to do was get a flight to Greenville, SC. The Performance School experience is SO MUCH FUN! You will leave there not only with your new car, but with a huge grin on your face. Certainly mine was an experience made possible by electronics and the Internet. It was the people, however, that made it effortless. To a person everyone at Tom Williams and everyone at the Performance School couldn't have been nicer. So, let me highly recommend that you take delivery of your new BMW at the Performance School. And, if choose to do so, buy the vehicle from Tom Williams regardless where you live. The price was a good deal. Your experience will be easy and problem free. You will leave Greenville, SC with a new respect for the abilities of your car. As you drive home you will realize that you are still grinning. I still am.

D. Bynum

Aug 10, 2013

Arrived midday on a Saturday and Taylor got me in and out. Family was able to take BMW to the beach, no delay. This was my first visit to Tom Williams. I will return for service. Great customer service and communication.

JE

Jun 24, 2013

My wife and I recently purchased an X5 from Tom Williams BMW Sight-Un-Seen off Cars.com and were more than pleased with the transaction. We had the car shipped to us and it arrived as described. Jason - our sales rep was very professional and helpful with the sale and helped make it an honest simple transaction. I'd certainly buy from them again and would recommend others do as well!

Raco4u

Feb 5, 2013

Offer to sale for more than advertise price Manager never answer emailSales person claims manager will not honor price offer because client that test drove car offer more money but did not leave a deposit nor purchase that dayFelt like we were dealing with a non branded dealership never expected this from a BMW dealer

Gran Coupe

Aug 30, 2012

Recently my husband and I ordered a new 640I Gran Coupe. Jorge Torres was our salesperson and he was great. Jorge was so knowledgeable about all the features on the car. He made that day so special for me . He seemed as excitied about the car as I was. My husband and I both agree that we were lucky to get Jorge Torres for our salesperson. Happy Customer

brad1

Jun 30, 2012

I filled out a email request to see pictures of a new car they had listed here on cars.com. Jessica Burrow the Internet Manager emailed me and called me within minutes to answer my questions. Thanks.

Bama fan

May 23, 2012

Horrible treatment from the sales staff. NOT professional. No real knowledge of the products they sell NO follow up with the customer...repeated failure to return calls or answer questions. Answers given are not correct information..salesperson just gives random answers without knowledge...ie." it doesn't really matter if you put premium or regular gas in it."... Salespersons crowd you and offer unsolicited advice with no real awareness of the customers needs. The real deal breaker is not being able to get straight answers on the price of the car.

BikinCO

Apr 19, 2012

I purchased a GMC Sierra 2500HD from Tom Williams sight unseen. I spent a lot of time researching and found that Tom Williams had the best price on the truck that I was in the market to purchase. I spoke with James Corlew and John McLarty several times about the truck and they ran several tests on the truck to ensure that it was not in any mechanical disrepair. The truck was delivered to me in Georgia and I could not have been happier with my purchase. I also purchased an extended warranty through Tom Williams and Lily Young did a great job making sure that all of the paperwork and registration were taken care of for me. The level of patience, integrity and service that I received from James and his staff far exceeded any experience that I have had with any other dealer. I will definitely be doing business with James and his team at Tom Williams again!

Satisfied

Apr 12, 2012

Frank Baumann was excellent as the salesman who worked with us. Best buying experience I've every had in over 40 years of buying vehicles.

Grantthree

Apr 12, 2012

Just completed a trade in preparing for retirement of a new 128i and an X3 for. New X5 diesel. Couldn't brag enough on Frank Baumann and the service we received from him. The deal was handled professionally, timely and thoroughly. We would definitely recommend Tom Williams and especially Frank Baumann!

Skelley

Mar 26, 2012

Very poor customer service. Does not return calls and we are ready to purchase a new 2012! We informed the sales person and also emailed the general manager. That was 3 weeks ago! No return call yet. Truth in service is questionable.

Carmi

Sep 29, 2011

Very good salesmanship. Excellent service and very courteous.

jamejan40

Aug 5, 2011

As a business owner, you want to save as much as possible on overhead costs, but you should avoid skimping on motor trade insurance. If you do not protect your business, then you are not just risking your business, you are risking your personal assets, as well. Make sure you compare policies and insurance companies so that you will have enough coverage to keep your peace of mind in place.

Lorarian89

Aug 4, 2011

jessy.ggs: yesno*Did the dealer honor all commitments made?not*Did the dealer honor all commitments made?yes*While you were at the dealership, did you feel the dealership utilized your time well throughout the purchase process?yes*How quickly did the dealership respond to your email inquiries?Less than 1 hour*If you purchased a vehicle from this dealership, were all of your questions answered at the time of the vehicle delivery?yesIf you did not purchase a vehicle from this dealership, what was the primary reason why?Otherjohndoe9033backGreat dealership highly recommendIf you run a car dealership or in some other way make your living buying and refurbishing motor vehicles, you will need motor car trade insurance. It is absolutely necessary for those in the motor trade industry. This specific kind of insurance will protect your assets if you get adequate coverage. The first thing to think about when you research motor car insurance are your finances, and then if you will need only a basic policy or one that is comprehensive. Think about more than just how much it will cost you, think about protecting your business assets if something happens.chon mot hang ten xe nhu Madzahttp://www.dealerrater.com/dealer/Hiley-Mazda-of-Huntsville-review-28698/write a reviewAs a business owner, you want to save as much as possible on overhead costs, but you should avoid skimping on motor trade insurance. If you do not protect your business, then you are not just risking your business, you are risking your personal assets, as well. Make sure you compare policies and insurance companies so that you will have enough coverage to keep your peace of mind in place.Article Source: http://EzineArticles.com/6359352http://www.dealerrater.com/dealer/add-review.aspx?dealerId=286985(Great)I am writing to let you know that the mileage on a car I purchased off your lot on Jan. 3, 2010, was grossly misrepresented.I paid $25,000 ($5,000 down, $20,000 financed) for a vehicle (VIN number and other paperwork is enclosed) that your salesman assured me had been driven only 2000 miles. However, when I took it to my mechanic he discovered that the odometer had been "rolled back" and the true mileage was closer to 20,000.Regardless of how this occurred, your dealership should be held accountable for the repercussions of this misstatement, and you will notice that I have sent copies of this letter to the state Office of Consumer Affairs and the Attorney General's Office as well as the U.S. Department of Justice and the National Automobile Dealers Association.I no longer want the car. Please immediately refund the $5,000 I paid for the car, plus the $90 I paid my mechanic, within two weeks. I will return the car at that time.

BMW M3

Jun 9, 2011

Recently purchased a pre-owned vehicle from Tom Williams BMW. The factory warranty had expired, so I purchased a power train warranty for peace of mind. After driving the car the first day I noticed the rear end didn't feel stable, the door locks and hazard lights didn't work and brakes were squealing really loud. I immediately notified the dealership of the problems I was having with the car. They told me it would be a week later before they could get the car in to look at the car. The very next day the transmission malfunctioned (warning light came on) and I was told by one service advisor not to worry but to continue driving the car. Another service advisor recommended I bring the car in. Had the car less than a week and they kept the car for five days only to tell me that the transmission was okay, rear bushings (trailing arm)were worn out, central locking unit inoperable,and that the warranty would not cover these parts and the dealership takes no responsibility. This is the second car I have purchased from this dealership within six months and will never do business with them again. Should have had a pre-purchase inspection done. My fault and my loss. Hope this will not happen to anyone else.

fishbone26

Feb 27, 2011

Let me start out by saying that my initial contact with this dealership and its employees (our salesman being Zac) was excellent in all areas. We were not disappointed until a week after our BMW was purchased when we had to bring the car in for a rear tail-light repair. It started off by an hour long negotiation with the dealership about my concerns of water leaking through the tail-light and into the electronic trunk latch.Finally I was able to get the car in the same day rather than a week later. Tom Williams BMW was generous and gave me a loaner car in the meantime. The next day I was called and told my car was ready to be picked up.Upon driving into the dealership, I saw my red 128i BMW sitting there. I thoroughly inspected my whole vehicle and the first thing I noticed was there was 2 scratches on the front bumper that were not there before. After pointing this out to Zac, we drove around to the paint guy and he said it would have to go into the body shop. Zac had to get a manager to approve this. This is when the sales manager was extremely rude and basically denied that the incident occurred at the dealership. I was really disappointed with his attitude and his professionalism with customers. I will say that Zac stepped up to the plate and mediated the situation. I really think if you strive to have a great company, then you need to hire great people to get you there. You're only as good as your weakest link. Prior to this experience, I would highly recommend Tom Williams BMW, but now I second guess referring someone and risking them being talked down to as I was. I work in the auto industry myself and always keep in mind respecting my customers, right or wrong. It is the customers that guarantee the success of your business.

nvp

Feb 23, 2011

I recently purchased a used 2007 335i. As most people, I'm very skeptical of car salesmen (salemen in general). Well let's be honest... I don't trust them. However...Karreem Battles went out of his way to make the experience wonderful. It was a Christmas gift to myself and my first BMW. He literally had me in tears (in a good way and I'm not a crier). He took his time to explain everything pertaining to the car and made sure it was what I wanted before proceeding. I did not feel pressured or taken advantage of. I would recommend anyone looking to purchase a BMW to contact Karreem. After my purchase, I had a few minor issues with the car (non mechnical). James Corlew (GM) was hands on and made sure my problems were resolved. He returned all calls and responded to my emails promptly. It does not get better than that.

cindissmith

Jan 30, 2011

I purchased a Certified Pre-Owned (CPO) 2008 BMW 328I Sedan in August of 2010 and everything was fine until I was lied to about the maintenance warranty. The Finance Manager lied to me about the maintenance warranty return policy; if you purchase this warranty it is not really a warranty it is a service contract and remains with the vehicle. This means that if you trade-in your car, upgrade to another vehicle or just sell it, the warranty cannot be refunded back to you. The warranty stays with vehicle, which means the new owner takes possession of the "service contract." This is a load of crap.....I decided to trade my car in because of the premium gas it used. I lived too far from work to drive the car everyday using premium gas. When I contact Tom Williams about canceling my warranties and getting a refund, I was told the maintenance warranty is non refundable unless the car is totaled out. The warranty cost over $2,000.00 and was less than 30 days old and they didn't want to refund my money. I will never purchase another vehicle from them nor will I recommmend this dealership to anyone. I will tell this - NEVER buy any of the warranties from this dealership. A good rule of thumb is to wait until your basic warranty expires and then contact other warranty companies to purchase a warranty. You'll be surprise what you can save. Also, if you do buy a used BMW, buy the CPO becuase the warranty is better than the warranty on a brand new one...trust me. A New warranty is 4 yrs/50,000 miles whichever comes first. The warranty on a CPO is 6 yrs/100,000 miles whichever comes first. One last thing, please obtain a Blue and Black Book value of the automobile you interesed in purchasing because if you don't, you could end up like me....upside down in your car when you go and trade it in. Don't be afraid to negotiate a deal...if they really want to sell it, they will work with you...trust me!!!

BMW4Life85

Aug 12, 2010

I received excellent customer service at Tom Williams BMW! This was my first experience with the service dept. From the initial phone call to make the appointment through the time I picked up my vehicle after service, all the staff were extremely helpful and went out of their way to assist me. The appointment setter really went out of her way to give me the information about the service process and the service history on my car. My service advisor was great and kept me informed on the progress on my car at least daily. Everyone was very friendly and it was by far the best experience I have had with an automobile service dept.

Carlover22244

Aug 12, 2010

We lease a new 2008 X3 3.0si in 2008 for my mom who relocated to Birmingham from California. It's been two years now and we all still love the car. Our lease is about to end and we can't wait to visit Tom Williams BMW again to seek out our options. Karreem Battles is not only our car salesman, but our friend as well. Every time we come in for service, Karreem is there and ready to greet us with a fresh cup coffee! Service is also great and always gets my car serviced as promised. Thank You Karreem Battles and Tom Williams BMW

KR2010

Mar 17, 2010

The worst car service ever. My main problems are that they overcharge,are stingy with loaner cars, and are super slow on everything from returning phones calls to the actual service. Also, they NEVER answer their phones. I ALWAYS have to leave a message for them to call me back hours later. Then, they wanted to charge me $50 for a light on my car, so I went to another service department and they charged me $8. I've started going to Momentum and I like it better.

Steve Buchina

Jan 3, 2007

I've owned my 2001 740iL since June of 2003. It was a CPO vehicle and came with 23,477 miles on the odometer. I've only put 13,570 miles on the car since, with most coming in the first two years of ownership. My wife and I (both retired) use it primary for long road trips. Cosmetically, the car is "showroom new" in appearance.During my ownership, the car has performed quite well. On the open road, it's a dream to drive. So far, the only major problem I've experienced was the A/C compressor going out in Dec. of '04. The compressor was replaced under warranty - no questions asked. If only the dealership would show such a response to my other (minor) complaints, I would be really pleased. You know, things like, driver's door rattle (not fixed), excessive air noise from sunroof (not fixed), poor AM reception and buzz (not fixed) and occasional (but troublesome) failure to start (not fixed).One day, a little over a month ago, the car wouldn't start no matter what I tried (e.g., trickle charged overnight and/or jump-start). The next day, after multiple attempts (key cycles), it started in a perfectly normal fashion. So, again I drove to my local oil change/tire center and had them check the battery, alternator and anything else they could think of. They couldn't find anything wrong. My next stop was the BMW dealership.With my CPO coverage set to expire in a few days, I wanted:1) My sunroof noise problem looked at again2) My sunroof to again lay flush with my roof line (Their previousadjustment had raised the trailing edge approx. 5mm above the roofline)3) My lifter-like clicking noises checked4) My starting problem analyzed.After a stay of over 20 days, this is what they found and/or serviced.My "seal for sunroof coming apart" was repaired at a cost of $258. This is interesting, since I hadn't opened my sunroof more than once or twice since their previous adjusted for wind noise (back in Jan. of '05). In addition, after leaving their service center, I soon discovered that the inside sun shade wouldn't close. This problem was fixed in about 15 minutes after my U-turn back to the dealership. Service tech stated that "new gasket hadn't been seated properly and sunroof lid was slightly out of adjustment."My complaint of "lifter-like clicking noises" on start-up after sitting. Technician "could not find any noises at this time that were abnormal."My complaint of starting problems was not written into my service request although I had specifically requested that they identify the problem. The service advisor, when asked about this, told me that "my car was started every day and that they hadn't experienced any problems." When I picked the car up that Saturday afternoon, it started fine. I didn't have any starting problems on Sunday either. However, after sitting in the garage through Monday, it wouldn't start on Tuesday or Wednesday.The next morning, I got a call from the tire center asking me to drop by if I was out and about. A few hours later, I was handed a print-out titled:E38 740I, 740IL WITH M62TU: INTERMITTENT "NO-CRANK, NO-START" CONDITIONThe head mechanic at the tire center hadn't given up on my problem and had done some research on his own. He had found the above titled service bulletin posted on some site they subscribe to. WHY DIDN'T TOM WILLIAMS BMW KNOW ABOUT THIS?

b74heavy

Jul 29, 2005

I have had many service related problems with this dealer. The first one was after 2200 miles the "check engine soon" light came on. They connected my car to the computer and it said it had two bad O2 sensors. So they replaced the sensors and the car ran worse. Over the course of two weeks they replaced sensors, replaced a $1100. computer then the car would not even run. Then they read the Factory service bulletin sent to all dealers a full two months before I bought my car and it said to replace the Ignition coils. They did that then it really really ran bad. Finally, they reset the computer (because the Ignition coils were not bad now so the computer correction was wrong) and it has been running fine ever since. 2 1/2 weeks for something that should have only taken 1/2 of a day. The second thing was when they did the 1200 mile oil change the did not change the oil. I had to call BMW NA and have them call the dealer to get them to change it. Along with that process they did not replace the top to the power steering pump. I discovered this about two months later. Needless to say I was kinda disappointed. The top slipped out of my hand when I tried to put it back on. I took it back to the dealer to have them get the top and put it back on. There is a three piece cover panel that is under the front of the car. Instead of removing the panel they used a screwdriver to pry it open. This caused the panel to hang into the wind and slap against the ground at high speeds. I almost had a accident!! I thought the berings were going out at first. Again back to the dealer to fix a problem that should have not happpened. For what it is worth I will never buy from this dealer again.

330cicer

May 8, 2003

First off I have never been able to just call and make a service appointment with Tom Williams, It's always, let me get your name and number and have the person who schedules apt. call you back. And then I'm luck to get an apt within 2 weeks. There sales staff is very uncooperative, which is why I didn't purchase my car from them, and the same can be said for the service people. I wouldn't have my car serviced there either if there was another dealer in town. It's impossible to get a loaner from them, even when I have had to return the car for the service dept. to fix a problem they caused they wouldn't let me have one.

328iSC

Feb 27, 2003

Would only recommend this dealer if there was no other resort. Customer service is poor. After having to beg for a loaner car, they tried to charge me $5.00 per day. I have not had any bad experience with the quality of work. The sales people are not very friendly at all. Once, while waiting on having my car repaired, I browsed the showroom. I never had a salesperson approach me to say "Hi" or nothing. In fact a salesperson bumped into me and didn't even say excuse me.